BlueFocus Group
Beijing, China · Founded 1996
China's largest marketing services group and the world's 10th-largest by revenue. Founded July 1, 1996 in Beijing by Zhao Wenquan (Oscar Zhao); listed on Shenzhen Stock Exchange (SZSE: 300058) since 2010. 2024 revenue RMB 60.8B (~$8.3B; +15.55% YoY) with overseas revenue ~80% of the total — the group has repositioned to serve Chinese-brands-going-global. CEO Fei Pan. Once an aggressive Western acquirer (We Are Social, Vision7/Cossette, Fuseproject, Madhouse), BlueFocus divested its international agency portfolio to CDPQ + CVC Capital Partners in May 2021 (now Plus Company; BlueFocus retains a ~35% minority stake) and returned Fuseproject to founder Yves Béhar in 2023; today it concentrates on the Chinese-market core (Madhouse, Domob) plus the proprietary BlueAI multimodal AI marketing platform. Filed for Hong Kong dual listing July 2025. Sources: Wikipedia + Yahoo Finance + Bloomberg + Bamboo Works.
Where they sit
Stack tier: Infrastructure & Data (B)
China #1 marketing group; world #10 by revenue; positioned around Chinese-brands-going-global + proprietary AI platform
Ownership
Subsidiaries