Camp + King

Independent boutique creative agency competing on senior talent, craft, and cultural insight rather than scale

Camp + King is an independent creative advertising agency with offices in San Francisco and Chicago, founded by Jamie King and Roger Camp. The agency has built a reputation for producing high-quality, emotionally engaging creative work across brand strategy, advertising, digital, and content production. Their approach centers on the belief that great creative work is the most effective business tool, combining strategic rigor with distinctive craft. The agency serves a range of national and regional brands, delivering integrated campaigns across traditional and digital media channels. Camp + King has worked with notable clients including Denny's, Ghirardelli, Patrón, and others, earning recognition at major industry award shows. Their lean, senior-heavy team structure is designed to give clients direct access to experienced talent throughout the creative process. Camp + King operates as an independent agency, with no current parent company affiliation. This independence allows the agency to maintain creative agility and a client-first culture, differentiating it from larger holding-company-owned shops. In the broader AdTech and advertising ecosystem, Camp + King occupies a boutique creative agency position, competing on the strength of ideas, cultural relevance, and senior leadership involvement rather than scale or technology platforms.

• 2011Founded
• 2021Acquired by Plus Company