Max

New York, New York, United States · Founded 2023

10000+ employees · WBD

Sourced & current · updated May 18, 2026

Max is AppLovin's premium connected TV (CTV) and streaming advertising platform, offering brand-safe inventory across HBO Max content and premium digital environments.

Where they sit

Connected TV PlatformVideo Advertising Platform

Premium CTV advertising platform backed by Warner Bros. Discovery's extensive content library, competing at the top tier of the streaming ad market

Ownership

Parent: Warner Bros. Discovery