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Postscript

Postscript helps Shopify brands grow revenue through compliant, personalized SMS marketing and two-way conversational commerce — all natively integrated with their Shopify store data.

Denver, Colorado, United StatesFounded 2018

Last updated May 11, 2026 by the ATDb Editorial Team · Connections updated Jun 8, 2026

Industry
SMS Marketing / Mobile Commerce
Business Model
SaaS
Target Market
SMB and Mid-Market
Employee Count
201-500
Funding
$110M
Revenue Range
$20M-$50M
API Available
Yes
Market Position

Leading SMS marketing platform for Shopify merchants, known for deep ecommerce integrations and conversational commerce features

Overview

Postscript is a leading SMS marketing platform purpose-built for ecommerce, with a primary focus on Shopify and Shopify Plus merchants. Founded in 2018, the company enables direct-to-consumer brands to build subscriber lists, send targeted campaigns, and automate personalized text message flows that drive measurable revenue. Its platform integrates deeply with Shopify's data layer, allowing marketers to segment audiences based on purchase history, browsing behavior, and customer attributes. Postscript has positioned itself as a premium SMS solution in the ecommerce marketing stack, competing with broader multi-channel platforms by offering deep Shopify-native functionality, compliance tooling, and a dedicated sales associate (SMS sales) feature that allows human agents to have two-way text conversations with shoppers. This conversational commerce capability differentiates Postscript from simpler broadcast SMS tools and aligns with the growing trend of high-touch customer engagement. The company has raised significant venture funding and serves thousands of Shopify merchants ranging from emerging DTC brands to large-scale retailers. Postscript operates in the rapidly growing mobile marketing and SMS commerce space, where it competes with players like Klaviyo, Attentive, and SMSBump. Its tight Shopify ecosystem focus and revenue-attribution transparency have made it a preferred choice among performance-driven ecommerce operators.

Products & Features

SMS Campaigns

Broadcast text message campaigns with audience segmentation based on Shopify customer and purchase data

Automations

Triggered SMS flows for events like abandoned cart, welcome series, post-purchase, and win-back sequences

Postscript Sales

Two-way conversational SMS feature enabling human sales associates to engage shoppers in real-time text conversations to drive conversions

Subscriber Growth Tools

Pop-ups, keyword opt-ins, and landing pages to grow compliant SMS subscriber lists

Segmentation Engine

Advanced audience segmentation using Shopify data including purchase history, LTV, product interest, and engagement behavior

Analytics & Revenue Attribution

Real-time reporting dashboard tracking revenue directly attributed to SMS campaigns and automations

Compliance Tools

Built-in TCPA compliance features including opt-in management, quiet hours, and unsubscribe handling

Key Features
Deep native Shopify and Shopify Plus integrationTwo-way conversational SMS via Postscript SalesTCPA-compliant subscriber list managementRevenue attribution tied directly to SMS sendsAdvanced behavioral segmentationAutomated flow builder for ecommerce lifecycle eventsA/B testing for campaigns and automationsKeyword opt-in and pop-up subscriber capture
Use Cases
Abandoned cart recovery via automated SMS sequencesNew subscriber welcome series driving first purchaseFlash sale and promotional campaign broadcastsPost-purchase upsell and cross-sell automationsVIP customer loyalty and retention messagingTwo-way sales conversations to convert hesitant shoppersBack-in-stock and product launch alertsWin-back campaigns for lapsed customers
Customer Segments
Direct-to-consumer (DTC) ecommerce brandsShopify and Shopify Plus merchantsFashion and apparel retailersHealth and wellness brandsBeauty and personal care companiesFood and beverage ecommerce brandsHome goods and lifestyle retailers
Corporate history
  • 2018Founded
See integrations with Postscript (11)

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