Smartly.io

Helsinki, Finland · Founded 2013

501-1000 employees · $265M

Sourced & current · updated Oct 26, 2026Website

Smartly.io is an AI-powered advertising automation platform that originated in Helsinki in 2013 as a Facebook automation tool and has since expanded into a full-stack solution covering creative production, cross-channel campaign management, and budget optimization.

Where they sit

Stack tier: Ecosystem Services (A)

Creative Management PlatformSocial Media ManagementMarketing PlatformMarketing Automation

A leading full-stack paid social and cross-channel advertising automation platform, trusted by major global brands and agency holding groups to manage billions in ad spend at scale.