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TikTok Spark Ads
Culver City, California, United States · Founded 2021
10000+ employees
Sourced & current · updated Oct 9, 20261 of 3 facts verified
Native ad format that boosts organic TikTok posts (yours or other creators' with Spark code authorization). All earned engagement attaches to the original organic post permanently. 134% higher completion rate vs standard In-Feed.
Where they sit
Stack tier: Infrastructure & Data (B)
Influencer MarketingNative AdvertisingPerformance Marketing
TikTok's flagship native ad format bridging organic creator content and paid media amplification, differentiated by permanent engagement attribution and creator authorization workflows
Ownership
Parent: TikTok for Business