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TikTok Spark Ads
Culver City, California, United States · Founded 2021
10000+ employees
Sourced & current · updated Jun 10, 2026
Native ad format that boosts organic TikTok posts (yours or other creators' with Spark code authorization). All earned engagement attaches to the original organic post permanently. 134% higher completion rate vs standard In-Feed.
Where they sit
Stack tier: Infrastructure & Data (B)
Influencer MarketingNative AdvertisingPerformance Marketing
TikTok's flagship native ad format bridging organic creator content and paid media amplification, differentiated by permanent engagement attribution and creator authorization workflows
Ownership
Parent: TikTok for Business