TransUnion TruAudience

Chicago, Illinois, United States · Founded 2016

5001-10000 employees · TRU

Sourced & current · updated May 11, 2026Website

TransUnion TruAudience is the marketing solutions division of credit bureau TransUnion, providing identity resolution, audience targeting, and data enrichment services for advertisers. The platform leverages TransUnion's consumer credit data combined with marketing data to enable precise audience targeting and measurement across digital advertising channels.

Where they sit

Stack tier: Ecosystem Services (A)

Identity Resolution

Major player in identity resolution leveraging credit bureau data assets

Ownership

Parent: TransUnion