Amar Goel

Amar Goel is best known as a co-founder of PubMatic, one of the pioneering sell-side platforms (SSPs) that helped define programmatic advertising infrastructure for publishers. Founded in 2006 alongside his brother Rajeev Goel and others, PubMatic became a major force in the open internet advertising ecosystem, eventually going public on Nasdaq in 2020. Amar's early work at PubMatic helped establish foundational concepts in publisher yield management and programmatic monetization at a time when the industry was still taking shape. Following his time at PubMatic, Amar founded Komli Media, a digital advertising network and technology company focused on the Asia-Pacific region. Komli became one of the leading ad tech platforms in emerging markets including India, Southeast Asia, and Australia, giving Amar a distinctive profile as an operator who understood both mature and high-growth advertising markets. Komli was eventually acquired, further cementing his track record as a serial entrepreneur in AdTech. More recently, Amar founded Chalk Digital, a mobile advertising platform focused on carrier and telco-based targeting solutions. His career arc reflects a consistent focus on building infrastructure and platforms that connect advertisers with audiences, with particular expertise in publisher monetization, mobile advertising, and emerging market dynamics. He is regarded as a seasoned operator whose entrepreneurial contributions span multiple continents and technology cycles within digital advertising.

• BS, Computer Science, Stanford University

• Co-founded PubMatic in 2006, which became a publicly traded SSP on Nasdaq in 2020
• Founded Komli Media, scaling it into one of the largest independent digital ad platforms in Asia-Pacific
• Founded Chalk Digital, pioneering carrier-based mobile advertising targeting