Skip to content
B

Bill Simmons

Chief Executive Officer at Audigent

Stein is known for pioneering supply-side data curation and building Audigent into a leading post-cookie identity and data activation platform that empowers publishers to monetize first-party data at scale.

OperatorNew York, New York, United States15+ years in industry

Last updated Jun 11, 2026 by ATDb automated enrichment

Bio

Drew Stein is the co-founder and CEO of Audigent, a data activation, identity, and curation platform that has become a critical infrastructure layer in modern programmatic advertising. He is best known for building Audigent into a scaled first-party data network that enables addressable advertising without reliance on third-party cookies, positioning the company at the forefront of the industry's identity transition. Under his leadership, Audigent developed flagship products including SmartPMP and Hadron ID, which have been adopted by hundreds of premium publishers and major agency holding companies. Stein has been a consistent advocate for publisher-centric, privacy-safe data strategies, championing supply-side curation as a durable alternative to deprecated tracking mechanisms. His approach centers on connecting high-quality publisher first-party data with advertiser demand across the open web, making Audigent a key player in the convergence of identity resolution, contextual targeting, and programmatic curation. The company has established integrations across major SSPs and DSPs, cementing its role as a neutral data infrastructure provider. Prior to founding Audigent, Stein held roles in digital media and advertising technology, building the operational and commercial expertise that informed Audigent's go-to-market strategy. He is a frequent voice at industry events and in trade press on topics including the deprecation of third-party cookies, the rise of curation, and the future of publisher monetization in a privacy-first ecosystem.

Previous Roles

Co-founder

Audigent (2017-present)

Senior Vice President, Digital

Evolent Health / prior media ventures

Expertise
Supply-Side CurationIdentity ResolutionFirst-Party Data ActivationProgrammatic AdvertisingContextual TargetingHeader BiddingHadron IDPrivacy-Safe Advertising
Notable Achievements
  • Co-founded Audigent and scaled it to work with hundreds of premium publishers and major agency holding companies as a leading curation and identity platform
  • Developed Hadron ID, a cookieless identity solution built on publisher first-party data, adopted across major programmatic platforms
  • Pioneered the SmartPMP product, enabling data-driven private marketplace deals at scale across the open web
  • Positioned Audigent as a key infrastructure partner for SSPs and DSPs navigating the post-third-party-cookie landscape
Speaking Topics
The Future of Identity in Programmatic AdvertisingSupply-Side Curation and Publisher Data MonetizationPost-Cookie Addressability StrategiesPrivacy-Safe Targeting and First-Party DataThe Evolving Programmatic Stack