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Dirk Freytag

Standards Setter

Dirk Freytag serves as President of the Bundesverband Digitale Wirtschaft (BVDW), Germany's central industry association for companies engaged in the digital economy, including digital marketing, advertising technology, and online media. In this role he represents the association's members in dialogue with policymakers, regulators, and the broader business community, including engagement with the German Bundestag's lobby register. His election to the presidency was reported by Horizont, a leading German marketing and media trade publication, underscoring his standing within the German digital and advertising industry.

Last updated Oct 26, 2026 by ATDb automated enrichment

Role
President
Company
Based
Düsseldorf, Germany
Boards
1
Connections
1

AI-drafted from public sources3 sources cited

Years in industry
15 years

Bio

Dirk Freytag serves as President of the Bundesverband Digitale Wirtschaft (BVDW), Germany's central industry association for companies engaged in the digital economy, including digital marketing, advertising technology, and online media. In this role he represents the association's members in dialogue with policymakers, regulators, and the broader business community, including engagement with the German Bundestag's lobby register. His election to the presidency was reported by Horizont, a leading German marketing and media trade publication, underscoring his standing within the German digital and advertising industry.

Career

  • PresidentCurrent

    BVDW

Roles with a cited source. All linked roles are in the Roles tab.

Expertise & education

Expertise

Digital Economy PolicyDigital AdvertisingIndustry Association LeadershipRegulatory AffairsDigital MarketingOnline Media

Recognition

Notable achievements

  • Elected President of BVDW, Germany's leading digital industry association
  • Registered representative of BVDW in the German Bundestag lobby register
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