Grant Gudgel

Grant Gudgel is a seasoned AdTech sales executive known for his expertise in location intelligence, mobile advertising, and programmatic media. At Locala, the location-powered DSP formerly known as S4M, he has played a key role in expanding the platform's footprint among U.S. advertisers and agencies, helping brands leverage real-world movement data to drive measurable foot traffic and consumer engagement outcomes. Gudgel's career spans over a decade in digital advertising, with experience across both the buy and sell sides of the ecosystem. He has held sales and business development roles at companies focused on mobile, location, and data-driven advertising, building deep relationships with brands, agencies, and trading desks. His work has consistently centered on translating complex location data capabilities into actionable advertising strategies for clients. Known as a consultative seller and industry advocate, Gudgel is recognized within the location-based advertising community for his ability to bridge the gap between technology innovation and practical campaign execution. His tenure at Locala reflects a broader industry trend toward performance-driven, real-world attribution in mobile advertising.

Last updated Jun 11, 2026 by ATDb automated enrichment