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JH

Jason Hicks

Operator

Jason Hicks is a seasoned AdTech revenue and partnerships leader at Kochava, one of the leading independent mobile measurement partners (MMP) in the industry. He has been instrumental in expanding Kochava's commercial footprint and positioning the company as a trusted partner for brands and agencies navigating the complexities of mobile attribution, privacy compliance, and data-driven marketing in a post-IDFA world. His work spans helping clients adapt to Apple's App Tracking Transparency framework, SKAdNetwork, and the broader shift toward privacy-preserving measurement solutions. Hicks has built his career at the intersection of mobile marketing, data analytics, and revenue growth. At Kochava, he has worked closely with advertisers, agencies, and technology partners to deliver measurement solutions that address real-world challenges in campaign attribution, fraud prevention, and audience intelligence. His tenure reflects a deep understanding of the mobile ecosystem and the evolving standards that govern how user data is collected and used. Throughout his career, Hicks has been a visible voice in the AdTech community, participating in industry conversations around mobile measurement standards, identity resolution, and the future of performance marketing. He represents Kochava in engagements with brands and agencies seeking clarity on measurement strategy amid ongoing regulatory and platform-level changes.

Last updated Sep 27, 2026 by the ATDb Editorial Team

Role
GM, Kochava for Advertisers
Company
Based
Sandpoint, Idaho, United States
Connections
1

AI-drafted from public sources1 source cited

Years in industry
15 years

Bio

Jason Hicks is a seasoned AdTech revenue and partnerships leader at Kochava, one of the leading independent mobile measurement partners (MMP) in the industry. He has been instrumental in expanding Kochava's commercial footprint and positioning the company as a trusted partner for brands and agencies navigating the complexities of mobile attribution, privacy compliance, and data-driven marketing in a post-IDFA world. His work spans helping clients adapt to Apple's App Tracking Transparency framework, SKAdNetwork, and the broader shift toward privacy-preserving measurement solutions. Hicks has built his career at the intersection of mobile marketing, data analytics, and revenue growth. At Kochava, he has worked closely with advertisers, agencies, and technology partners to deliver measurement solutions that address real-world challenges in campaign attribution, fraud prevention, and audience intelligence. His tenure reflects a deep understanding of the mobile ecosystem and the evolving standards that govern how user data is collected and used. Throughout his career, Hicks has been a visible voice in the AdTech community, participating in industry conversations around mobile measurement standards, identity resolution, and the future of performance marketing. He represents Kochava in engagements with brands and agencies seeking clarity on measurement strategy amid ongoing regulatory and platform-level changes.

Career

Roles with a cited source. All linked roles are in the Roles tab.

Expertise & education

Expertise

Mobile Measurement and AttributionMobile Marketing Partners (MMP)Privacy-Preserving MeasurementSKAdNetworkApp Tracking Transparency (ATT)Fraud PreventionAudience IntelligencePerformance Marketing

Speaking topics

Mobile Attribution and MeasurementPrivacy-First Advertising StrategiesSKAdNetwork and Post-IDFA MeasurementMobile Marketing Performance

Recognition

Notable achievements

  • Helped position Kochava as a leading independent MMP through commercial expansion and strategic partnerships
  • Led revenue strategy during the industry's transition to privacy-first mobile measurement post-iOS 14
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