Skip to content
ATDbbeta
JW

Jennie Weber

Operator

Jennie Weber is currently independent.

Last updated Sep 27, 2026 by the ATDb Editorial Team · Connections updated Oct 26, 2026

History
Role
Former Chief Marketing Officer, Best Buy
Based
Minneapolis, Minnesota, United States
Connections
4

AI-drafted from public sources9 sources cited

Years in industry
15 years

Career

Roles with a cited source. All linked roles are in the Roles tab.

Expertise & education

Expertise

Retail Media NetworksFirst-Party Data StrategyCommerce MediaBrand MarketingIntegrated Marketing CommunicationsCustomer Data ActivationProgrammatic AdvertisingClosed-Loop Measurement

Speaking topics

Retail Media and Commerce AdvertisingFirst-Party Data and Privacy-Safe TargetingBrand Marketing in the Age of Performance AdvertisingThe Future of Retail Media Networks

Recognition

Notable achievements

  • Led the development and scaling of Best Buy Ads, the company's retail media network offering for brand advertisers
  • Oversaw Best Buy's marketing strategy during a period of significant digital transformation and post-pandemic retail evolution
  • Positioned Best Buy as a competitive player in the retail media landscape alongside Amazon Advertising and Walmart Connect
Connection details