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Josh Koran

Chief Strategy Officer at Chalice Custom Algorithms

Pioneering real-time bidding infrastructure and SSP technology in programmatic advertising.

OperatorNew York, New York, United States18+ years in industry

Last updated Jun 11, 2026 by ATDb automated enrichment

Bio

Josh Koran is Chief Strategy Officer at Chalice Custom Algorithms. He helped pioneer real-time bidding infrastructure and SSP technology that shaped modern programmatic advertising.

Previous Roles

Co-founder

Admeld (2007-2011)

Expertise
Programmatic AdvertisingAd Exchange TechnologySupply-Side Platforms (SSP)Real-Time Bidding (RTB)Custom Bidding AlgorithmsYield OptimizationAuction MechanicsPublisher Monetization
Notable Achievements
  • Helped pioneer real-time bidding infrastructure and SSP technology that shaped modern programmatic advertising
Speaking Topics
Custom bidding algorithms and algorithmic transparencyThe evolution of programmatic advertising and ad exchangesPublisher monetization strategies in a post-cookie environmentAuction theory and real-time bidding mechanics
Connections