Josué González
Josué González serves as President of the Board of IAB Mexico, the Interactive Advertising Bureau's Mexican chapter and the leading trade association for the digital advertising and marketing industry in the country. In this role, he provides strategic leadership and governance to an organization that sets standards, conducts research, and advocates for the growth of digital advertising in Mexico. IAB Mexico brings together the major players in digital media, advertising technology, and marketing, and González's board presidency positions him as a key figure in shaping the direction of the industry at a national level. Beyond his board role, he has been active in the broader digital marketing ecosystem in Mexico, contributing to industry dialogue on topics such as digital transformation, programmatic advertising, and media measurement.
Last updated Oct 26, 2026 by ATDb automated enrichment
AI-drafted from public sources4 sources cited
- Years in industry
- 15 years
Bio
Josué González serves as President of the Board of IAB Mexico, the Interactive Advertising Bureau's Mexican chapter and the leading trade association for the digital advertising and marketing industry in the country. In this role, he provides strategic leadership and governance to an organization that sets standards, conducts research, and advocates for the growth of digital advertising in Mexico. IAB Mexico brings together the major players in digital media, advertising technology, and marketing, and González's board presidency positions him as a key figure in shaping the direction of the industry at a national level. Beyond his board role, he has been active in the broader digital marketing ecosystem in Mexico, contributing to industry dialogue on topics such as digital transformation, programmatic advertising, and media measurement.
Career
President of the BoardCurrent
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