Lavin Punjabi
Lavin Punjabi is the CEO of Affinity, a branded content and content marketing company with a strong presence in emerging markets, particularly across South and Southeast Asia. He has built a reputation for championing content-driven marketing strategies that help brands engage audiences in culturally nuanced ways, positioning Affinity as a significant player in the branded entertainment and native advertising space. Punjabi has been a vocal advocate for the role of storytelling and branded content in modern marketing, frequently speaking at industry events and contributing to conversations around how brands can move beyond traditional advertising formats. His work at Affinity has focused on bridging global brand ambitions with local audience sensibilities across markets where digital media consumption is rapidly evolving.
Last updated Oct 23, 2026 by ATDb automated enrichment · Connections updated Oct 26, 2026
AI-drafted from public sources1 source cited
- Years in industry
- 15 years
Bio
Lavin Punjabi is the CEO of Affinity, a branded content and content marketing company with a strong presence in emerging markets, particularly across South and Southeast Asia. He has built a reputation for championing content-driven marketing strategies that help brands engage audiences in culturally nuanced ways, positioning Affinity as a significant player in the branded entertainment and native advertising space. Punjabi has been a vocal advocate for the role of storytelling and branded content in modern marketing, frequently speaking at industry events and contributing to conversations around how brands can move beyond traditional advertising formats. His work at Affinity has focused on bridging global brand ambitions with local audience sensibilities across markets where digital media consumption is rapidly evolving.
Expertise & education
Expertise
Speaking topics
Recognition
Notable achievements
- Built Affinity into a recognised branded content and content marketing company operating across emerging markets in Asia