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Melinda Zurich

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Melinda Zurich serves as Vice President of Communications at The Trade Desk, the publicly traded demand-side platform that enables advertisers and agencies to buy digital advertising across channels including connected TV, display, video, and audio. In this role she oversees communications strategy for one of the most prominent companies in programmatic advertising, a business that has grown significantly in scale and public profile since its IPO in 2016.

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Last updated Oct 26, 2026 by the ATDb Editorial Team

AI-drafted from public sources5 sources cited

Bio

Melinda Zurich serves as Vice President of Communications at The Trade Desk, the publicly traded demand-side platform that enables advertisers and agencies to buy digital advertising across channels including connected TV, display, video, and audio. In this role she oversees communications strategy for one of the most prominent companies in programmatic advertising, a business that has grown significantly in scale and public profile since its IPO in 2016.

Career

Roles with a cited source. All linked roles are in the Roles tab.

Expertise & education

Expertise

Corporate CommunicationsPublic RelationsProgrammatic AdvertisingAdTechDemand-Side PlatformsConnected TV Advertising
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