Patrick Béhar
Patrick Béhar is a senior executive in the media and entertainment industry, currently serving as Global CEO of Fifty5Blue. He is best known for his long tenure at Bertelsmann and its subsidiary BMG, where he held senior leadership roles spanning digital strategy, business development, and international operations. His career reflects deep expertise in navigating the transformation of media and music businesses in the digital era. Prior to his current role, Béhar spent many years at BMG Rights Management and Bertelsmann, contributing to the company's strategic repositioning in music publishing and rights management. He has been a recognized voice on the intersection of media, digital transformation, and content monetization. Fifty5Blue is a consulting and advisory firm focused on media, entertainment, and digital strategy, where Béhar leads global operations.
Last updated Oct 26, 2026 by ATDb automated enrichment
AI-drafted from public sources1 source cited
- Years in industry
- 20 years
Bio
Patrick Béhar is a senior executive in the media and entertainment industry, currently serving as Global CEO of Fifty5Blue. He is best known for his long tenure at Bertelsmann and its subsidiary BMG, where he held senior leadership roles spanning digital strategy, business development, and international operations. His career reflects deep expertise in navigating the transformation of media and music businesses in the digital era. Prior to his current role, Béhar spent many years at BMG Rights Management and Bertelsmann, contributing to the company's strategic repositioning in music publishing and rights management. He has been a recognized voice on the intersection of media, digital transformation, and content monetization. Fifty5Blue is a consulting and advisory firm focused on media, entertainment, and digital strategy, where Béhar leads global operations.
Career
Global CEOCurrent
Roles with a cited source. All linked roles are in the Roles tab.