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Rik van der Kooi

Executive

Rik van der Kooi is Chairperson of the Board of Criteo (since April 2025; a director since 2023). He previously spent more than two decades at Microsoft, culminating as Corporate Vice President of Microsoft Advertising (2010–2021), and chaired the IAB in the United States.

Role: Chairperson of the BoardCompany: Criteo

Last updated Jun 6, 2026 by the ATDb Editorial Team

Bio

Rik van der Kooi is Chairperson of the Board of Criteo (since April 2025; a director since 2023). He previously spent more than two decades at Microsoft, culminating as Corporate Vice President of Microsoft Advertising (2010–2021), and chaired the IAB in the United States.

Career

  • Corporate Vice President, Microsoft Advertising

    Microsoft · 2010–2021

  • Chairman

    IAB · 2019–2021

Expertise & education

Expertise

Search AdvertisingProgrammaticRetail Media