Shaq Katikala serves as Chief Revenue Officer at Index Exchange, one of the largest independent programmatic advertising exchanges in the world. In this role, he leads global revenue strategy and commercial operations, helping publishers and media owners maximize the value of their inventory through transparent, efficient marketplace infrastructure. His work is central to Index Exchange's positioning as a trusted, independent alternative in an increasingly consolidated programmatic supply chain. Katikala has built his career at the intersection of publisher monetization, programmatic technology, and enterprise sales leadership. Before ascending to the CRO role, he held senior revenue and sales positions within Index Exchange, developing deep expertise in supply-side platform dynamics, header bidding, and the evolving identity landscape. His tenure at the company has spanned a period of significant industry transformation, including the rise of first-price auctions, the deprecation of third-party cookies, and growing demand for supply path optimization. Known for his commercial acumen and ability to build high-performing revenue teams, Katikala is regarded as a key figure in Index Exchange's growth trajectory. He is frequently engaged in industry conversations around programmatic transparency, publisher empowerment, and the future of open web monetization.
Last updated Jun 11, 2026 by ATDb automated enrichment
- Years in industry
- 12 years
Bio
Shaq Katikala serves as Chief Revenue Officer at Index Exchange, one of the largest independent programmatic advertising exchanges in the world. In this role, he leads global revenue strategy and commercial operations, helping publishers and media owners maximize the value of their inventory through transparent, efficient marketplace infrastructure. His work is central to Index Exchange's positioning as a trusted, independent alternative in an increasingly consolidated programmatic supply chain. Katikala has built his career at the intersection of publisher monetization, programmatic technology, and enterprise sales leadership. Before ascending to the CRO role, he held senior revenue and sales positions within Index Exchange, developing deep expertise in supply-side platform dynamics, header bidding, and the evolving identity landscape. His tenure at the company has spanned a period of significant industry transformation, including the rise of first-price auctions, the deprecation of third-party cookies, and growing demand for supply path optimization. Known for his commercial acumen and ability to build high-performing revenue teams, Katikala is regarded as a key figure in Index Exchange's growth trajectory. He is frequently engaged in industry conversations around programmatic transparency, publisher empowerment, and the future of open web monetization.
Career
Senior Vice President, Revenue
Index Exchange · prior to CRO appointment
Vice President, Sales
Index Exchange · earlier tenure
Expertise & education
Expertise
Speaking topics
Recognition
Notable achievements
- Appointed Chief Revenue Officer at Index Exchange, one of the largest independent programmatic exchanges globally
- Played a key leadership role in Index Exchange's commercial expansion during the industry's transition to first-price auctions and cookieless identity solutions