Soo Jin Oh

Chief Commercial Officer at FreeWheel

Driving commercial strategy in advertising technology at FreeWheel

OperatorNew York, New York, United States15+ years in industry

Last updated Jun 11, 2026 by ATDb automated enrichment

Bio

Soo Jin Oh is Chief Commercial Officer at FreeWheel, where she leads commercial strategy within the advertising technology space. She brings a background in research and analytics from prior roles in the digital media and publishing ecosystem. Oh is recognized for her expertise in digital advertising and her ability to translate data-driven insights into strategic business outcomes.

Previous Roles

Head of Research & Insights

FreeWheel (prior to CCO role)

Research & Analytics Leadership

Digital Media/Publishing (prior to FreeWheel)

Expertise

Programmatic AdvertisingConnected TV (CTV)Video AdvertisingData-Driven StrategyCommercial StrategyDigital Media Research & AnalyticsAdTech EcosystemPremium Video Monetization

Notable Achievements

Appointed Chief Commercial Officer at FreeWheel, leading commercial strategy for one of the premium video AdTech industry's key platforms
Built reputation for translating research and analytics into actionable commercial strategy within the digital advertising ecosystem

Speaking Topics

Premium Video AdvertisingConnected TV and Streaming MonetizationData-Driven Commercial StrategyThe Future of Programmatic Advertising

Publications

DCN Digital Publishing Revenue Reports (annual/quarterly)
DCN research on platform dependency and publisher monetization

Connections