Carmichael Lynch

Top-tier full-service creative agency in Minneapolis, part of Omnicom since its November 2025 acquisition of IPG, known for long-term brand partnerships such as Subaru.

Carmichael Lynch is one of America's most celebrated creative advertising agencies, headquartered in Minneapolis, Minnesota. Founded in 1962, the agency has built a decades-long reputation for producing culturally impactful, emotionally resonant creative campaigns across traditional and digital media. The agency offers a full suite of services including brand strategy, creative development, media planning and buying, digital marketing, social media, public relations (through its Carmichael Lynch Relate division), and content production. The agency is particularly well known for its long-standing partnerships with major national brands such as Subaru of America, Jack Link's, Harley-Davidson, and Benjamin Moore, among others. Carmichael Lynch's work for Subaru — including the long-running 'Love' campaign — is widely regarded as one of the most effective and enduring brand campaigns in modern advertising history. This kind of deep, sustained client partnership is a hallmark of the agency's approach. Carmichael Lynch was part of the Interpublic Group of Companies (IPG) and has been an Omnicom agency since Omnicom completed its acquisition of IPG on November 26, 2025; it is one of the boutique agencies Omnicom kept under their existing leadership. It competes with other top-tier creative agencies for major national brand accounts and is consistently recognized at Cannes Lions, the Effies and the One Show.