Levanta

Specialist affiliate marketing platform for Amazon sellers, occupying a niche position as the leading purpose-built solution for Amazon-focused affiliate programs

Levanta is a Seattle-based affiliate marketing platform purpose-built for Amazon sellers and brands. It enables e-commerce merchants to create, manage, and scale affiliate programs that drive external traffic directly to their Amazon product listings. Through Levanta, sellers can recruit content creators, influencers, bloggers, and publishers as affiliates, set custom commission rates, and track performance — all while leveraging Amazon's Attribution program to measure the impact of off-Amazon traffic. The platform sits at the intersection of affiliate marketing and Amazon commerce, addressing a growing need among brands to diversify their customer acquisition beyond Amazon's internal advertising ecosystem. Levanta integrates with Amazon Seller Central and Amazon Attribution, giving sellers visibility into how external affiliate-driven traffic converts to sales. This makes it a compelling tool for performance marketers and e-commerce teams looking to reduce reliance on Amazon PPC and improve organic ranking signals through external traffic. Levanta competes in the affiliate and partner marketing software space against platforms like Impact, ShareASale, and Amazon's own Brand Referral Bonus program, which it is designed to complement. The company targets Amazon sellers ranging from mid-market brands to larger enterprise sellers and has positioned itself as a specialist in the Amazon affiliate channel, differentiating from general-purpose affiliate networks by focusing exclusively on the Amazon ecosystem.