PwC
London, England, United Kingdom · Founded 1998
100000+ employees
Sourced & current · updated Oct 26, 2026Website
PwC (PricewaterhouseCoopers) is one of the world's Big Four professional services firms that plays a notable role in the advertising and media industry through research, consulting, and measurement.
Where they sit
Stack tier: Core Platforms (S)
Marketing AnalyticsVerification & Measurement
One of the Big Four global professional services firms; a leading auditor and research partner for internet advertising revenue measurement via the IAB
Ownership
Subsidiaries