Rubicon Project
RebrandedLos Angeles, California, United States · Founded 2007
501-1000 employees · RUBI
Sourced & current · updated Oct 26, 2026Website
Rubicon Project, now operating as Magnite, was an American online advertising technology firm based in Los Angeles, California, formed through a merger with Telaria in 2020.
Where they sit
Stack tier: Core Platforms (S)
Supply Side Platform (SSP)Programmatic Platform
Was one of the largest independent sell-side platforms (SSPs) in programmatic advertising before merging with Telaria to form Magnite, the world's largest independent omnichannel SSP
Ownership
Subsidiaries
