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Companies

3,610 companies in the AdTech ecosystem

Proof

Proof

E-commerce Optimization & Conversion Rate Optimization (CRO)

Proof is a conversion rate optimization (CRO) platform that specializes in leveraging behavioral psychology principles, particularly social proof theory, to help e-commerce businesses increase online sales and customer engagement. The company's core technology enables online retailers to display real-time visitor activity, recent purchase notifications, customer reviews, and trust signals directly on their websites, creating psychological urgency and credibility that reduces cart abandonment ...

E-commerce MarketingMarketing Platform
Proofpoint

Proofpoint

Acquired

Cybersecurity / Email Security

Proofpoint is a leading enterprise cybersecurity company specializing in email security, threat protection, and compliance solutions, now operating as a private company under Thoma Bravo ownership.

Privacy TechnologyAd Fraud PreventionSunnyvale, California
Propeller Ads

Propeller Ads

Ad Network / Performance Marketing

PropellerAds is a global digital advertising technology company that operates as a comprehensive ad network and self-serve advertising platform, connecting advertisers with premium publisher inventory across multiple verticals and geographic regions. Founded as a performance-based advertising solution provider, the company specializes in multi-format ad serving and monetization solutions, offering innovative ad formats including push notifications, interstitials, pop-unders, and native ads de...

Mobile Ad PlatformAd NetworkLondon, England
Prophecy

Prophecy

Prophecy is a low-code data engineering platform that empowers enterprises to build, deploy, and manage data pipelines with greater speed and efficiency. It offers a visual interface for Apache Spark and dbt, enabling data teams to collaborate and accelerate their data initiatives across various cloud environments.

Data & AnalyticsMarketing TechnologySan Francisco, California
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Prophet

Marketing Strategy & Consulting

Prophet is a global brand strategy and growth consultancy that helps companies unlock growth through brand, customer experience, and digital transformation.

Marketing TechnologySan Francisco, California
P

Protected by Mediaocean

Ad Verification & Brand Safety

Israeli ad-fraud verification platform (formerly Protected.MEDIA) acquired by Mediaocean May 2022. Operates as 'Protected by Mediaocean' brand integrated across Mediaocean/Innovid/Flashtalking workflows.

Ad Fraud PreventionVerification PlatformTel Aviv
Protected Media

Protected Media

Acquired

Ad Verification & Brand Safety

Protected Media was an ad verification and brand safety company that protected advertisers from malware, ad fraud, and inappropriate content placements in digital advertising.

Ad Fraud PreventionVerification PlatformTel Aviv, California
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Protegrity

Data Security & Privacy (supporting AdTech compliance)

Protegrity is a data security and privacy software company specializing in data protection, encryption, and tokenization solutions for enterprises.

Privacy & Consent ManagementPrivacy TechnologyStamford, Connecticut
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Provable

Rebranded

Ad Verification & Brand Safety

Provable (formerly Integral Ad Science) provides digital ad verification and optimization solutions to ensure brand safety, ad fraud prevention, and viewability across digital advertising campaigns.

Contextual AdvertisingVerification & MeasurementNew York, New York
Providence Equity Partners

Providence Equity Partners

Private Equity & Investment Management

Providence Equity Partners is a prominent private equity firm specializing in media, communications, education, and technology investments. Founded in 1989 and headquartered in Providence, Rhode Island, the firm has established itself as a leading investor in businesses at the intersection of content, communications, and technology. With over three decades of experience, Providence has invested in more than 170 companies globally and manages substantial assets under management, focusing on gr...

Marketing TechnologyProvidence, Rhode Island, United States, Rhode Island
Proximic (Comscore)

Proximic (Comscore)

Contextual Targeting & Brand Safety

A contextual intelligence platform providing content categorization and audience targeting solutions for digital advertising, now operating as part of Comscore.

Contextual AdvertisingReston, Virginia
Publica

Publica

CTV/OTT Advertising Technology

Publica (formerly known as Pubmatic CTV) is a CTV advertising infrastructure platform providing programmatic ad serving, yield management, and monetization solutions for streaming TV publishers. The platform supports both AVOD and FAST channel operators.

CTV PlatformRedwood City, California
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Publicis Commerce

Retail Media & Commerce Marketing

Publicis Commerce is the commerce-focused practice within Publicis Groupe, delivering end-to-end retail media, shopper marketing, and ecommerce solutions for global brands.

Retail Media PlatformData Management PlatformParis, Île-de-France
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Publicis Dublin

Integrated Advertising & Marketing Services

Publicis Dublin is the Irish hub of Publicis Groupe, delivering integrated advertising, media, and digital marketing services to major brands across Ireland and internationally.

Demand Side Platform (DSP)Marketing AgencyDublin, County Dublin
Publicis Groupe

Publicis Groupe

Advertising & Marketing Services

Publicis Groupe is one of the world's largest advertising and communications holding companies, providing a comprehensive range of marketing, digital transformation, and business consulting services to global clients. The company operates through a network of specialized agencies and brands that deliver integrated solutions across advertising, media planning and buying, digital marketing, public relations, healthcare communications, and data analytics. With a presence in over 100 countries, P...

Marketing AnalyticsMarketing PlatformParis, Île-de-France
Publicis Health

Publicis Health

Healthcare / Pharma Marketing Communications

Largest US healthcare comms network within Publicis Groupe. Founded 2003 as Publicis Healthcare Communications Group; renamed Publicis Health 2017. Houses ~12 specialist healthcare/pharma agency brands across 60+ offices globally.

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Publicis Media

Media Agency Network

Publicis Media is the media services division of Publicis Groupe, operating a portfolio of global media agencies including Starcom, Zenith, Spark Foundry, and Blue 449.

Attribution & AnalyticsMarketing AgencyParis, Île-de-France
Publicis Sapient

Publicis Sapient

Digital Transformation & Marketing Technology Consulting

A digital business transformation consultancy within Publicis Groupe that helps organizations modernize their technology, operations, and customer experiences.

Customer Data PlatformMarketing TechnologyBoston, Massachusetts
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Publicis Worldwide

Creative Advertising & Integrated Marketing

Publicis Worldwide is one of the world's largest creative agency networks, operating as a core pillar of Publicis Groupe's global advertising and communications empire.

Creative PlatformAI-Powered PlatformParis, Île-de-France
Publift

Publift

Publisher Monetization / Programmatic Advertising

Publift is a programmatic advertising technology company that helps digital publishers grow their ad revenue through advanced header bidding and ad layout optimization. The platform uses machine learning to test and optimize ad placements, formats, and demand partners in real time. Publift is a Google Certified Publishing Partner serving publishers across Australia, the US, and globally.

Supply Side Platform (SSP)Sydney, New South Wales
PubMatic

PubMatic

Programmatic Advertising / Sell-Side Platform (SSP)

PubMatic is a sell-side platform (SSP) that provides a comprehensive digital advertising platform for publishers to maximize their ad revenue. The company enables publishers to connect and monetize their digital properties through real-time bidding and programmatic advertising.

Supply Side Platform (SSP)Programmatic PlatformRedwood City, California
PubMatic Activate

PubMatic Activate

Programmatic Advertising / Supply-Path Optimization

Buy-side platform giving advertisers direct access to PubMatic's omnichannel inventory via non-bidded direct deals. Launched 2023.

Demand Side Platform (DSP)Programmatic PlatformRedwood City, California
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PubMatic Connect

Programmatic Advertising / Sell-Side Platform

Sell-side platform letting publishers and data providers activate first-party data via deal IDs across programmatic channels. Launched 2022.

Supply Side Platform (SSP)Data Management PlatformRedwood City, California
PubMatic Convert

PubMatic Convert

Commerce Media / Retail Media Networks

Self-serve commerce media platform unifying sponsored listings, CTV, video, and display for retailers and transaction-based businesses. Launched July 25 2023.

Retail Media PlatformProgrammatic PlatformRedwood City, California