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News

4,924 articles covering the AdTech ecosystem

Miro Announces Asia Hub in Singapore to Accelerate Growth Across the Region and Bring AI Collaboration to New Markets

MarTech Series

AI Innovation Workspace perfectly placed to help organisations maximise AI investment and accelerate innovation Miro®, the AI Innovation Workspace for teams, announced plans to expand its operations in Asia, supporting organisations across the region in their AI transformation journey. Miro is investing in people, resources, and infrastructure as it targets growth in key markets, including […]

Mar 17, 2026Source

LinkSpree Launches an AI Accountability Engine to Turn Link Dashboards Into Living Systems

MarTech Series

The visual link operating system now adds AI context, smart reminders, and an accountability layer that turns saved links into actions, not just a list. LinkSpree, the visual link operating system for power users, agencies, and creators, announced the launch of its AI Accountability Engine — a major platform update that transforms passive link dashboards into […]

Mar 17, 2026Source

TruGen AI Launches Enterprise AI Teammates, Redefining How Organizations Work at Scale

MarTech Series

AI teammates with face, voice, vision, and persistent memory built for enterprises to enable human-like collaboration, deep workflows, and organizational memory TruGen AI, an enterprise AI platform company, announced the general availability of its AI Teammates technology, a new category of enterprise AI that goes far beyond copilots, chatbots, and task-based agents and emerging video […]

Mar 17, 2026Source

Linmon Media Unveils 2026–2027 Slate and Microdrama Expansion at FilMart Hong Kong

Variety Digital

In an industry increasingly defined by borderless storytelling and bite-sized consumption, Chinese production powerhouse Linmon Media is making a calculated — and ambitious — bet on both. At its 2026–2027 new series launch at Hong Kong FilMart on March 17, the studio unveiled a sprawling slate that straddles prestige long-form dramas and a rapidly expanding […]

Mar 17, 2026Source

How To Track AI Visibility & Prompts The Right Way via @sejournal, @lorenbaker

Search Engine Journal

Learn how to effectively track AI prompts for better insights and smarter decision-making in search and content strategies. The post How To Track AI Visibility & Prompts The Right Way appeared first on Search Engine Journal.

Mar 17, 2026Source

Vibe Coding Plugins? Validate With Official WordPress Plugin Checker via @sejournal, @martinibuster

Search Engine Journal

The official WordPress Plugin Checker provides automated code review for security and best practices, perfect for checking vibe coded plugins. The post Vibe Coding Plugins? Validate With Official WordPress Plugin Checker appeared first on Search Engine Journal.

Mar 17, 2026Source

“Demand Doesn’t Disappear. It Relocates”: Jessica Saunders, Eyeota

ExchangeWire

Jessica Saunders, VP global partner success and operations, joins us to discuss DOOH, CTV, and the continuity challenge for marketing in the AI era.. The post “Demand Doesn’t Disappear. It Relocates”: Jessica Saunders, Eyeota appeared first on ExchangeWire.com.

Mar 17, 2026Source

Limelight Inc Report Calls for “Efficiency Reset” in Ad Tech to Tackle Environmental Costs & Waste

ExchangeWire

While the programmatic industry continues to develop more tools and solutions; Limelight Inc.’s new whitepaper, "Title TDB" focuses on how efficiency should be the guiding principle in the next phase of digital advertising.  The whitepaper uses expert and market insights to [...] The post Limelight Inc Report Calls for “Efficiency Reset” in Ad Tech to Tackle Environmental Costs & Waste appeared first on ExchangeWire.com.

Mar 17, 2026Source

6 agencies attracting PE investment in an AI-driven market

Ad Age

Private equity investors are gearing up to buy more independent agencies. Ad Age predicts who could sell next.

Mar 17, 2026Source

How Gen Zers can build personal brands when AI is replacing entry-level jobs

Ad Age

For Gen Z job seekers, the replacement isn’t a heftier résumé—it’s a stronger personal brand.

Mar 17, 2026Source

Beats x Nike - Keep Your Head in the Game - 1m54s

Ad Age
Mar 17, 2026Source

Hotels.com pokes fun at misleading names in offbeat Mischief campaign

Ad Age

Ads directed by Andreas Nilsson roll out alongside a refreshed logo and visual system.

Mar 17, 2026Source

EXCLUSIVE: Advertisers Will Soon Be Able to Buy Reddit Ads Through Pacvue

Adweek

Reddit is a growing factor in AI commerce.

Mar 17, 2026Source

Perion Is So Over The AI Hype Cycle

AdExchanger

Perion CEO Tal Jacobson is more than a little sick of talking about AI as if it’s some brand-new innovation. The industry has been using similar techniques to steer ad spend for years, just under a different name. “You know, we’ve been doing AI for 15 years and we called it ‘machine learning,’” Jacobson says […] The post Perion Is So Over The AI Hype Cycle appeared first on AdExchanger.

Mar 17, 2026Source

Netris Announces Integration and Support for NVIDIA DSX Air

MarTech Series

Integration brings Netris network automation and multi-tenancy into NVIDIA DSX Air, enabling customers and partners to develop, integrate, and validate the full ecosystem ahead of deployment Netris, the leading provider of network automation and multi-tenancy for AI infrastructure, announced integration and support for NVIDIA DSX Air, the infrastructure simulation platform announced by NVIDIA at GTC […]

Mar 17, 2026Source

Starburst Announces Day-One Support for Delivering Unmatched AI Inference and Analytics Performance with NVIDIA Vera CPU

MarTech Series

Starburst becomes the first open hybrid lakehouse platform optimized for NVIDIA’s new inference compute platform, enabling customers to run real-time AI and analytics on governed, federated data at unprecedented speed Starburst, a leader in data and AI platforms, announced optimizations for NVIDIA Vera CPU, unveiled at NVIDIA GTC. Starburst customers will gain access to breakthrough query performance, lower-latency […]

Mar 17, 2026Source

Adobe and NVIDIA Announce Strategic Partnership to Deliver the Next Generation of Firefly Models and Creative, Marketing and Agentic Workflows

MarTech Series

Adobe will use NVIDIA’s advanced computing technology and libraries to deliver the next generation of foundational Adobe Firefly models that offer best-in-class precision and control for creativity and marketing pipelines. Adobe and NVIDIA will collaborate to deliver breakthrough agentic creative and marketing workflows for content, campaign and production speed. Adobe will build a cloud-native, brand […]

Mar 17, 2026Source

Dialpad Names Brett Reed as Chief Financial Officer to Lead Next Era of Global Enterprise Scale

MarTech Series

Dialpad, the AI-first communications and agentic platform defining the next era of business conversations and actions, announced the appointment of its interim finance leader, Brett Reed, as Chief Financial Officer. The move formalizes Dialpad’s finance leadership as the company scales to meet growing demand from the world’s largest enterprise organizations. Marketing Technology News: MarTech Interview With Fredrik […]

Mar 17, 2026Source

Gartner Marketing Survey Finds 50% of Consumers Prefer Brands That Avoid Using GenAI in Consumer-Facing Content

MarTech Series

As Consumers Increasingly Question What’s “Real,” Marketers Should Make AI Transparent, Optional and Clearly Beneficial Half of U.S. consumers (50%) say they would prefer to give their business to brands that do not use GenAI, according to a survey by Gartner, Inc., a business and technology insights company. In this survey, “brands that use GenAI” […]

Mar 17, 2026Source

MarTech Interview with Sherry Smith, President of Retail Media @ Criteo

MarTech Series

Sherry Smith, President of Retail Media at Criteo shares more on how marketers today can drive better results with agentic AI powered experiences: ___________ Hi Sherry, tell us about yourself and your role at Criteo. My career has grown alongside retail media itself. I was part of the early days of the industry, helping build […]

Mar 17, 2026Source

Retailers Are Missing Revenue by Getting Personalisation Wrong

MarTech Series

New Amperity research reveals real-time relevance drives conversion, but identity and execution gaps continue to hold brands back Australian retailers are keen to capitalise on the power of personalisation, but execution remains challenging. Most acknowledge their capabilities are lagging, even as they recognise personalisation as critical to business success. New research from Amperity, the leading customer […]

Mar 17, 2026Source

Is imitating other ads really a form of flattery?

Campaign

Campaign's editorial team discusses whether similar ads are inevitable, or just lazy.

Mar 17, 2026Source

Hotels.com rebrands with tongue-in-cheek ads by Mischief

Campaign

Andreas Nilsson directed the campaign through Biscuit.

Mar 17, 2026Source

Digest: OpenAI Tests Ads Manager and Prepares Agentic Storefronts Feature; Meta Plans Layoffs while Publishers Back its Expulsion from IAB Sweden

ExchangeWire

Today’s digest covers OpenAI testing an Ads Manager and preparing its Agentic Storefronts feature, Meta being expelled from IAB Sweden while it plans major staff layoffs, and TikTok investors facing a huge bill from the Trump Administration.  OpenAI tests Ads Manager [...] The post Digest: OpenAI Tests Ads Manager and Prepares Agentic Storefronts Feature; Meta Plans Layoffs while Publishers Back its Expulsion from IAB Sweden appeared first on ExchangeWire.com.

Mar 17, 2026Source
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