News

Google-Agent: The Web’s New Visitor Just Got An Identity via @sejournal, @slobodanmanic

Google-Agent introduces a new class of web visitor: AI agents acting on behalf of users, not crawlers indexing content. The post Google-Agent: The Web’s New Visitor Just Got An Identity appeared first on Search Engine Journal.

How Stars Leverage Themselves as Investors: Serena Williams, Eva Longoria and Kevin Yorn on Venture Capital, Vision and Dealmaking

Serena Williams delivered a bold statement during a Q&A session about her work in venture capital at the Milken Institute conference. “This part of my career is going to be much bigger than anything I’ve ever done before,” the tennis great said confidently from the stage at the Beverly Hilton hotel as she discussed her […]

Patricio Valladares Fuses Analog and Interactive in New FMV Horror Video Game (EXCLUSIVE)

Chilean filmmaker Patricio Valladares is making his debut in the video game space with an untitled FMV horror title that merges analog filmmaking with interactive storytelling. Currently in development through Vallastudio Films, the English-language game is being developed for platforms such as Steam and an app-based release. “In terms of format, the project is being […]

Meta Doesn’t Know What Business It’s In & The Traffic Data Shows It via @sejournal, @gregjarboe

The traffic data doesn't lie: Google at 111 billion monthly visits, Facebook at 10 billion. Here's what Marketing Myopia says about that gap. The post Meta Doesn’t Know What Business It’s In & The Traffic Data Shows It appeared first on Search Engine Journal.

SERP FAQ Removal & New Data Challenge Schema’s AI Search Value via @sejournal, @MattGSouthern

Google's FAQ removal and new Ahrefs research challenge schema's value for SERP visibility and AI citations. The post SERP FAQ Removal & New Data Challenge Schema’s AI Search Value appeared first on Search Engine Journal.

F&F campaign celebrates messy side of summer travel

BBH London created the campaign.

Spotify Debuts New Logo: A Disco Ball to Celebrate Its ‘Party of the Year(s)’

Spotify users who updated their mobile app this week saw something new and unexpected: a new icon on their phones that’s a shimmering green 3D disco ball. Spotify has been a bit coy about what the new icon means, responding from its official main account on X to a post about the new logo: “isn’t […]

Watch the newest commercials from FanDuel, Priceline, Michelob and more

Luis Guzmán stars in the latest from FanDuel.

Subway shakes up its CMO roster and agencies to solve the brand’s ‘emotional resonance’ problem

Subway brought in Publicis Groupe’s Leo New York to handle U.S. creative just over a year ago.

The most trusted way to pay - 15s

Accepted all over the world - 15s

Everything is a Tap In with Visa - 1m

The easiest way to pay - 15s

Finch - Whatever It Takes to Get Through the Day - 90s

We Went To Eight Upfronts This Week. Here’s What We Learned

Upfront week is officially over. In case you missed any of the dog and pony shows — including Chappell Roan belting out "Pink Pony Club" during YouTube's Brandcast — don't worry; we've got you covered. The post We Went To Eight Upfronts This Week. Here’s What We Learned appeared first on AdExchanger.

Department stores losing market share to resale

Off-price retailers have little to fear from rapidly growing secondhand sales, though, according to research from Bank of America analysts.

Activist investors push to oust former Target CEO from board

The group is urging shareholders not to reelect Brian Cornell and Christine Leahy, arguing their presence could hamper a turnaround.

Diageo North American CMO exits as part of executive overhaul

Diageo is parting ways with marketer Ed Pilkington as part of an extensive overhaul led by its new CEO, Dave Lewis.

Week of May 4 Cable News Ratings: CNN Only Network With Growth

Fox News finished ahead of ESPN in total viewers during primetime for the third straight week.

Let’s Be Upfront About Performance

During upfronts, publishers flexed their ad performance muscles at media buyers all week long in an effort to appeal to the biggest demands media buyers have during their upfront negotiations: flexibility and results. The post Let’s Be Upfront About Performance appeared first on AdExchanger.

Allegiance names new CEO, acting chairman of the board

Jason Ferreira’s appointment is part of the independent grocery co-op board’s succession plan.

Albertsons launches AI-powered produce inspection tool

The proprietary system enables faster, more consistent grading of strawberries and other fresh items in line with the grocer’s quality standards.

The Friday Checkout: Amazon’s Prime-first approach to grocery

Amazon has refocused its grocery ambitions on what it does best: melding e-commerce with its membership program.

The Weekly Closeout: Another entertainment exec at Gap Inc., and tariff refunds trickle in

The apparel conglomerate beefed up its "fashiontainment" roster, while retailers are getting their money back on import levies canceled by the Supreme Court.