News

Consumer confidence unexpectedly inches up as view of jobs brightens

The improved outlook among consumers toward the labor market bolstered the argument among Federal Reserve officials opposing a cut to the main interest rate.

Bath & Body Works names first chief brand and product officer

Veronique Gabai-Pinsky comes to the company with decades of experience, including launching her own brand and serving as president of Vera Wang Group.

Walmart is bringing beauty-focused store associates to hundreds of stores

The "Beauty Expert" position, which features specialized training, is expanding this year after a successful pilot.

Amazon Prime Day moves to June

The e-commerce company's sales event happened in July last year. Meanwhile, Q1 earnings showed strong growth in online store net sales.

The Backroom: Redefining Pacsun

Brieane Olson talks about her book, “Co-created,” and her work as a merchant and now CEO in redefining the retailer for a new generation.

Novi AI Launches Long Video Agent for AI Narrative Video Creation Up to 5 Minutes

Novi AI introduces its new Long Video Agent, enabling creators to generate complete narrative videos from a story idea, script, or screenplay through an end-to-end AI workflow. Novi AI, an AI video generation platform serving over 2 million creators worldwide, today announced the launch of its Long Video Agent — a new AI system that […]

Netflix’s New Mobile App Has a Vertical Video Feed, but You Still Have to Watch TV Shows and Movies in Landscape Mode

Netflix has added vertical video to its mobile experience, joining the ranks of popular social video apps like Instagram and TikTok that are designed to be viewed while you’re holding a phone upright. But for Netflix, it’s a baby step on the vertical-video front: Users will have to continue watching full-length series and movies horizontally, […]

Grubhub centers on value in monthlong loyalty push with Anomaly

The delivery platform has made value a central theme of its marketing efforts as it continues to struggle with market share.

How Nestlé turns creator content into brand-suitable ads at scale

The CPG giant is deploying a new tool from CreatorIQ and CreativeX that identifies and scores creator posts that can work as paid media.

Meta and Google ad revenues soar thanks to AI, but big picture is blurry

Google and Meta both posted impressive advertising growth in Q1, but their paths are diverging on the critical technology front.

How Brands Are Increasing AI Visibility By Up To 2,000% [Webinar] via @sejournal, @hethr_campbell

Unlock AI visibility through Reddit. Discover how using Reddit strategically can enhance brand credibility and drive sales. The post How Brands Are Increasing AI Visibility By Up To 2,000% [Webinar] appeared first on Search Engine Journal.

ChatGPT vs. Perplexity vs. Gemini: Which LLMs Are Driving Real Conversions? [Expert Panel] via @sejournal, @hethr_campbell

Which LLMs are crucial for conversions? Get data-driven insights and optimize your AI search efforts for better results. The post ChatGPT vs. Perplexity vs. Gemini: Which LLMs Are Driving Real Conversions? [Expert Panel] appeared first on Search Engine Journal.

Pitch Update: Ikea, B&Q, Jaguar Land Rover, Coca-Cola, Persil, Hitachi, Lola's, Rude Health and more

Campaign's weekly round-up of pitches, reviews and account wins.

Thatchers Cider music tour for students isn't all hot air

Raptor created the experience.

Quechua - Beyond the test Decathlon - 2m

NBC Races Into 100th Anniversary With Kentucky Derby-Bound Promo

This is the third promo promoting NBC’s upcoming 100th anniversary.

Magellan AI Announces Expanded Partnership with iHeartMedia to Bring Broadcast Radio Attribution to Advertisers

Expanded collaboration brings new visibility into how broadcast radio drives outcomes across the modern media mix Magellan AI, the leader in audio advertising intelligence and measurement, announced an expanded partnership with iHeartMedia, America’s most listened-to audio provider, to bring broadcast radio attribution to advertisers. Magellan AI has been a preferred attribution partner for iHeartMedia across […]

From AI Adoption to Real Outcomes: New Sisense Research Reveals How Product Leaders Are Closing the Gap

Despite growing trust in AI, product teams still struggle to operationalize insights, delaying innovation and decision-making Sisense, a leader in AI-powered embedded analytics, released its 2026 State of Analytics report. The study of 267 product leaders reveals a widening gap between AI ambition and real-world results, as teams struggle to operationalize insights within workflows. Despite increased […]

CobbleStone Available on Texas DIR Cooperative Contract for CLM Software Solutions

CobbleStone Software is pleased to share that it is on Texas Department of Information Resources (DIR) Cooperative Contract DIR-CPO-5081 for its Software Solutions. CobbleStone Software, a recognized leader in contract lifecycle management (CLM) and contract artificial intelligence, is excited to announce that its solutions are available via Texas DIR Cooperative Contract DIR-CPO-5081. The contract expands […]

Enghouse Networks and INVIDI Technologies Partner to Expand Addressable TV Advertising Across IP Video Environments

New integration enables targeted advertising and scalable monetization across IP inventory Enghouse Networks, a global provider of telecommunications and media solutions, and INVIDI Technologies, a pioneer in addressable TV advertising, announced a new integration that expands advanced advertising capabilities across IP video environments. The combined solution enables operators, broadcasters, and publishers to deliver targeted advertising across multiple […]

Locality Adds Sales Leaders to Scale National Access to Local TV Advertising Through Collective Ahead of Upfronts

Senior hires support growing demand for simplified, audience-based access to local television at national scale Locality, the leading local TV advertising platform connecting brands to local audiences across broadcast and streaming, announced the appointment of Steve Fish and Adam Quinn as vice presidents of sales to support the continued expansion of its national go-to-market strategy for Collective, Locality’s […]

Meet the AI-powered fan companion: TGR Haas F1 Team RaceMate powered by Infobip

New always-on conversational agent with team race intelligence, team insights, and interactive experiences powered by Infobip AgentOS Global AI-first cloud communications platform Infobip and TGR Haas F1 team are launching ‘TGR Haas F1 Team RaceMate powered by Infobip’, an AI-powered conversational fan companion on Apple Messages for Business and WhatsApp Business Platform. Always-on and always available, it delivers […]

RingCentral Unveils Advanced Business Messaging, AI-Powered Engagement, and Phone Innovations to Enable Smarter Customer Interactions

RCS, branded messaging, and international SMS elevate business messaging into more interactive, trusted customer experiences AI Receptionist (AIR) brings real-time, automated engagement to SMS and call queues Customer Engagement Bundle for Microsoft Teams transforms Teams into a hub for voice, messaging, and AI-powered customer engagement RingCentral, Inc., a global leader in AI-powered business communications, announced […]

Verse.ai Announces RCS Messaging Functionality for Branded Text Conversations

Verse.ai, a business texting platform, now offers RCS messaging for greater branding, stronger security, ability to send high-resolution images, and more. Verse.ai, a business texting platform powered by conversational AI, now supports RCS messaging. Rich communication services (RCS) offers various upgrades from traditional business SMS. RCS enables greater interactivity, branding, and security for business text conversations. […]