6,164 articles covering the AdTech ecosystem
Some 23 photographers captured reactions across 11 time zones from Puerto Rico to Tokyo.
Made with Rebolucion AI and About, “Valentine’s DA.I.” explores the emotional potential of AI storytelling.
The company installs its Japan chief to revive its struggling overseas business
Feeling the pressure of a cookieless world? Here is your grounded path to building a first-party data strategy that scales and respects privacy. The post Navigating identity in a cookieless, compliant world appeared first on MarTech.
As confidence in AI ROI slips, it’s a sign marketers are raising the bar — and getting serious about real business value. The post AI ROI confidence is slipping, and that’s not a bad thing appeared first on MarTech.
Hire better digital marketers with these interview questions that expose real strategic and performance thinking. The post 15 Smarter Interview Questions For Hiring Digital Marketers In 2026 appeared first on Search Engine Journal.
The latest PPC Pulse highlights Google’s AI Mode ad experiments, Microsoft’s AI discovery framework, and the continued evolution of search campaign structure. The post Shopping Ads Testing In AI Mode, Microsoft’s AI Search Guide & Keyword Strategy Shift – PPC Pulse appeared first on Search Engine Journal.
Cloudflare launched Markdown for Agents, converting HTML pages to markdown automatically when AI crawlers request it through content negotiation. The post Cloudflare’s New Markdown for AI Bots: What You Need To Know appeared first on Search Engine Journal.
He also brings experience from Hulu and Lyft.
MLS brings 30 clubs under a unified message to capitalize on World Cup momentum.
Old Spice reboots its classic 'Man Song' ad with a modern twist.
Optimizing tasks and ignoring the system, automates waste. This framework lets you map friction and unlock real productivity gains. The post Why automating a broken workflow with AI is a trap appeared first on MarTech.
Clients can generate outputs with AI. Agencies win by delivering strategic clarity, integrated thinking and real-time intelligence. The post The AI era needs strategists grounded in expertise and guided by context appeared first on MarTech.
YouTube’s Kids and Family category is a bit of an anomaly. The category boasts some of the world’s most-watched accounts, week in, week out. But it’s also perhaps the most under-monetized part of YouTube. For YouTube, this is a perfectly acceptable state of affairs. Kids’ content provides whopping engagement stats and establishes new generations of […] The post Hasbro And Animaj Form A New YouTube Ad Sales House For Kids And Family Content appeared first on AdExchanger.
Former UK chief executive of Merkle leaves Dentsu after seven years.
VCCP chief executive Michael Sugden discussed innovation and optimism on a panel at Campaign’s A List event.
Responsibility and investment must be shared across the ecosystem, rather than subsidised by some – while others do less or look to ride for free, the advertising boss of Bauer Media argues.
Volvo sister brand appoints new agency ahead of UK sales push.
Dentsu reduced headcount by 2,100 roles in 2025 and said a further 1300 cuts are planned.
Duo joins from Saatchi & Saatchi.
This week’s edition highlights brands challenging Cupid’s playbook with inclusive Valentine’s Day narratives.
The spot shows a horde of lemmings racing across a mountainous tundra, pulled along by the fear of missing out (on AI).
This week, Agency Brief has the exclusive on Highdive’s C-suite appointment, plus a look at Publicis Groupe’s recent sports moves.