News
10,271 articles covering the AdTech ecosystem
AWG deploys AI-powered shopping assistant
The wholesaler’s SmartMeals allows independent grocers to bring a personalized AI shopping experience to their customers.
Afresh expands AI replenishment tech beyond fresh categories
With its latest move, the company is looking to help alleviate the inventory management challenges grocers face across the categories they manage.
NRF forecasts 4.4% retail sales growth this year despite rising uncertainty
The group acknowledged a softening labor market, persistent inflation and fallout from geopolitical tensions, but said “underlying fundamentals” and higher tax refunds should boost consumers.
Build-A-Bear launches at Walmart
The toy company will offer a number of products for a limited time in 1,500 Walmart stores and on the big-box retailer’s website.
Michaels cuts prices on 3K more items as consumers waver
The arts and crafts retailer is keen on picking up market share left open by the demise of Party City and Joann.
Five Below delivers strongest holiday performance since going public
The discount retailer's Q4 net sales soared over 24% compared to a year ago. CEO Winnie Park says expanded pricing will continue to play a pivotal role.
Guideline Expands Its Ad Intelligence Insights with Local Dynamics, Bringing Transaction-Level Benchmarking to Local Ad Markets
New Insights subscription delivers category-level benchmarks across 175+ DMAs across the United States, covering OOH, TV, radio and digital, with analysis across 100+ local advertising sub-categories. Guideline announced a new expansion of its Ad Intelligence Insights with the launch of Local Dynamics, a new subscription report delivering recurring analysis of advertising investment across local markets. […]
Snapshot and MindsDB Announce Strategic Partnership to Deliver AI‑Powered Solutions for the NetSuite Ecosystem
Snapshot, a leading NetSuite technology consulting firm based in Detroit, Michigan and active NetSuite ecosystem partner, and MindsDB, the San Francisco-based AI platform for enterprise data and analytics, announced a strategic partnership aimed at bringing powerful, practical AI-driven conversational analytics solutions to organizations operating within the NetSuite ecosystem. The partnership combines MindsDB’s Enterprise AI platform with Snapshot’s […]
Loyalzoo Unveils Integrated CRM and Advanced Loyalty Functionality for New MX™ POS Smart Terminals
Loyalzoo, the pioneer in digital customer engagement for independent retailers, today announced a strategic partnership with Priority to introduce a natively embedded CRM system into Priority’s new MX™ POS point-of-sale platform. This offers merchants a sophisticated yet simple way to manage customer relationships and activate loyalty programs as their business grows. In an industry where […]
Emporix and ACR Deploy AI-Driven Commerce Automation – Reducing B2B Order Processing Time by Up to 87%
An AI-powered orchestration layer now interprets, validates, and autonomously processes PDF-based purchase orders – cutting handling time from ~8 minutes to under 60 seconds Emporix, the cloud-native provider of a next-generation digital commerce platform with orchestration and AI-driven intelligence at its core, has successfully deployed an AI-powered order automation solution with ACR (formerly AmerCareRoyal), a single stream […]
Seekr and GDIT Collaborate to Accelerate Development of Secure, Trusted Agentic AI Solutions for Government
Companies will accelerate digital transformation, enhance decision-making and increase efficiencies across federal agencies Seekr, a leading generative and agentic AI technology company, announced that it will collaborate with General Dynamics Information Technology (GDIT) to develop agentic AI solutions for government missions. Through this collaboration, Seekr will combine its differentiated, secure AI offerings with GDIT’s deep […]
GPT Proto Expands AI Model Catalogue with Support for Google’s Gemini 3.1 Pro Preview
Hong Kong-based API platform adds Google’s latest multimodal model to its growing roster, expanding developer access to frontier AI through a unified gateway GPT Proto, a multi-model AI API platform operated by Talent Tech Global Limited, today announced the integration of Google’s Gemini 3.1 Pro Preview into its developer API gateway. The addition marks the platform’s latest […]
How Crumbl leveraged CTV to drive mobile app downloads
The cookie bakery chain saw over 16,000 app downloads, 213% more than its original target, as a result of its first connected TV campaign.
‘Dumb is hard to replicate’: How Garage Beer wins with content, community
Chief Creative Officer Corey Smale explains how the brand is authentically connecting with fans through absurd humor and crazy stunts.
TikTok, Tubi start creator program to bring social stars to streaming
TikTok will identify the right talent for Creatorverse Incubator while Tubi will support the development of scripted and unscripted original series.
Google Expands UCP With Cart, Catalog, Onboarding via @sejournal, @MattGSouthern
Google's Universal Commerce Protocol adds cart management and catalog access, highlights identity linking support, and begins simplifying Merchant Center onboarding. The post Google Expands UCP With Cart, Catalog, Onboarding appeared first on Search Engine Journal.
Allwyn launches in-house creative and content studio
Studio 59 opens in April 2026.
Watch the newest commercials from Wendy’s, Bet365, Zevo and more
Zevo reworks the 1984 Bonnie Tyler power pop classic “Holding Out for a Hero.”
How Healthcare Marketers Can Navigate Immense Data
This post was created in partnership with PulsePoint For healthcare marketers, can too much data be a bad thing? And what are the best practices for navigating privacy regulations? During […]
Brand Placements Fuel Growth in the Ad-Skip Era
This post was created in partnership with EightPM In a world where audiences skip ads, brand product placement is becoming an increasingly important tool, but it needs to be deployed […]
Google’s Juanjo Duran Talks Streaming and His Keys to Success
This post was created in partnership with Google TV Streaming TV is evolving faster than ever before and keeping pace can be a challenge. Perhaps no company is more prepared […]
How Brands Find a Human Touch in a World of Algorithms
This post was created in partnership with Manifest AI is rapidly changing how content is produced and how brands connect with customers. It’s also helping behind the scenes, providing better […]
What Marketers Can Do to Improve the Fragmented Patient Journey
This post was created in partnership with PulsePoint AI and digital search are fundamentally changing the patient journey. Before a patient even sees a doctor, they have often encountered a […]
The Power of Founder-Led Brands
This post was created in partnership with SolComms Authentic founder-led brands that are mission-driven and customer-focused have an edge in today’s competitive landscape. That is, if they can stay grounded […]