News
10,202 articles covering the AdTech ecosystem
Dick’s pulls back on Foot Locker closures amid store pilot success
A new format is performing so well that Dick’s plans to expand it to 250 Foot Locker stores by this fall — and will shutter a “much smaller” list of locations.
Ulta to launch on TikTok Shop with curated assortment
The beauty retailer's Q4 net sales grew nearly 12%, though industry analysts questioned the retailer's "softer" fiscal 2026 comp guidance.
Food Influencer Keith Lee to Launch Video Podcast With Vox Media Delving Into How His Family Does Business Together
Keith Lee, a top TikTok food influencer and entrepreneur, is gearing up to show a new side of how he and his family work together in a weekly podcast for Vox Media. Dallas-based Lee rose to prominence through his popular restaurant reviews on TikTok, where he has more than 17 million followers. The new podcast […]
Publicis Media appoints managing director of growth
Appointment follows the departure of Nagmeh Taheri, formerly chief business development officer of Publicis Media.
Can we talk about whether agencies need C-suite leaders?
At this time of change and complexity, ad agencies need great people on the work, whatever their title.
CoorDown - Just Evolve - 1m57s
Pete Hegseth Comments Suggest Paramount Will Change Tone of CNN
Hegseth says, 'The sooner David Ellison takes over that network, the better.'
The Friday Checkout: Which competitor does Publix watch the closest?
Representatives from the grocer and data firm Dunnhumby say regional players shouldn't only monitor Walmart and discount retailers.
Dollar General to introduce new store format, pilot subscription program
The discount retailer reported Q4 net sales jumped nearly 6% year over year, with average basket size growing due to increased retail unit prices.
USDA faces lawsuit challenging state SNAP waivers
The consumers behind the lawsuit claim that the food restrictions in their five states violate federal law and hurt both shoppers and retailers.
H-E-B to build supermarket on former landfill site
The retailer will receive more than $20 million in incentives to help cover the cost of remediating the land in Buda, Texas, through an agreement with several government agencies.
Vera Bradley names Coach vet CEO
Ian Bickley, previously executive chairman, has been pushing forward the company’s transformation initiatives.
CBP is working on 4-step tariff refund process
The agency detailed progress it’s made developing a dedicated system to process refunds for International Emergency Economic Powers Act tariffs.
Sleep Number issues going concern warning, says bankruptcy is possible
The mattress maker’s turnaround has been slow, mired in debit and liquidity issues, but is picking up speed under new leadership.
digna Reports 12-Month Enterprise Deployment Without Traditional Data Quality Rules
Enterprise deployment shows how AI-driven observability replaced thousands of manual data quality rules while maintaining reliable data monitoring. digna announced that a large-scale enterprise data warehouse operated for twelve consecutive months without executing traditional manually coded data quality rules, relying instead on adaptive anomaly detection embedded in its Data Quality & Observability Platform. By modeling […]
Publicis acquires AdgeAI to sift quality creative from content glut
The startup uses AI to track which creative and video assets are driving engagement and conversion and help optimize campaigns in real time.
Morrisons appoints Fabric Social to its social account
Leo UK was the incumbent and continues to hold the creative account.
Brad Marrapodi
Squeak E. Clean has appointed Brad Marrapodi as Head of Sync Catalog | Senior Music Producer, based in Los Angeles. In this newly created role, Marrapodi will lead the company’s sync catalog strategy, overseeing the development of long-form albums and production music for advertising, film, television, trailers, and emerging platforms while continuing to produce custom music for West Coast brand and agency partners.
Costco sued by customer seeking tariff refunds
The proposed class action suit seeks to recoup IEEPA-tariff costs an Illinois customer alleges the retailer passed on to him and other consumers through higher prices.
MediaCo Appoints Neida Gotay as Vice President, Integrated Sales
MediaCo Holding Inc. announced the appointment of Neida Gotay as Vice President, Integrated Sales. In this role, Gotay will oversee both local and national sales operations in Orlando and Atlanta, while also leading strategic business development efforts across all Florida markets. She will focus on driving integrated, multi-platform revenue growth, strengthening agency and client partnerships, and ensuring local market […]
Mutinex Bolsters Its U.S. Presence with the Appointments of Two High‑Profile Leaders; Mike Finnerty Named President, United States, Lou Paskalis Elevated to Senior Advisor
The moves support the agentic marketing effectiveness leader’s intent to scale in the region and accelerate enterprise customer success Mutinex, the leading agentic marketing effectiveness platform, announced the appointment of Mike Finnerty as President, United States. Finnerty joins Mutinex from TransUnion, where he played a key leadership role in scaling the company’s measurement and identity capabilities following […]
Sprinklr Named a Leader in the 2026 Gartner® Magic Quadrant™ for Voice of the Customer Platforms
Sprinklr , the definitive, AI-native platform for Unified Customer Experience Management (Unified-CXM), announced that it has been recognized as a Leader in the 2026 Gartner® Magic Quadrant™ for Voice of the Customer (VoC) Platforms. “We’re honored to be recognized again as a Leader in the Gartner Magic Quadrant for Voice of the Customer Platforms,” said Sprinklr Chief […]
Milestone Systems Redefines the Open Platform for an AI-Native Era
Milestone Systems, a global leader in data-driven video technology, announced significant advancements to its XProtect® video management software (VMS) and BriefCam® video analytics. The XProtect App Platform, a new containerized application platform for VMS, and a new BriefCam analytics engine are designed to deliver increased reliability, greater customization, more efficient hardware utilization, and full readiness for Generative AI and analytics, empowering security teams to stay […]
Campaign Trail: Benjamin Moore paints a timeless picture of growing up
The paint brand’s long-running “See The Love” platform continues with a family-focused ad from agency of record Fig.