News
10,185 articles covering the AdTech ecosystem
NanoClaw Creator Loses SEO Battle To Impostor Website via @sejournal, @MattGSouthern
NanoClaw's creator says Google ranks a fake website above his project's real site despite 18K GitHub stars, press coverage, and structured data setup. The post NanoClaw Creator Loses SEO Battle To Impostor Website appeared first on Search Engine Journal.
aicandy.be - ENERGYM - 40s
The X’s and O’s of Advertising During the Big Game
Industry leaders talk about why the Super Bowl is still the ultimate advertising stage, even though strategies are changing.
ADWEEK Commerce Advantage: Amazon and Walmart at the Top, While the Rest Battle for Scraps
The bigger are getting bigger in advertising and technology.
Exclusive: Beehiiv Taps Former Calendly Exec as Its First CMO
Darren Chait, who built and sold Hugo to Calendly, joins the newsletter platform as it eyes $50M in revenue and a broader identity.
What SMEC’s Data Reveals About AI Max Performance via @sejournal, @brookeosmundson
New SMEC study analyzes AI Max in Google Ads Search campaigns, showing a 13% conversion value lift but higher CPA and unpredictable ROAS results. The post What SMEC’s Data Reveals About AI Max Performance appeared first on Search Engine Journal.
Pitch Update: Tesco, Wendy's, Tinder, Aldi, Foot Locker, Bupa, William Hill, Care Bears and more
Campaign's weekly round-up of adland's latest account pitches, reviews and wins.
Adland titan Dame Annette King dies at 57
Former Accenture Song, Publicis and Oglivy leader stepped back from her executive career in 2025.
10 creative campaigns to know about today
A museum’s campaign shrinks iconic photos to social feed size, and McDonald’s goes ultra-minimal in New Zealand billboards.
Watch the newest commercials from SoFi, Rhoback, T-Mobile and more
SoFi encourages viewers to “level up your finances with SoFi’s highly competitive APY.”
Ferrero x Stranger Things - Telekinesis Vending Machine - 57s
Nike DN8 - Beat The 8 - 40s
Lexus - Signature Shot - 57s
Lego - Build the Thrill - 32s
Olipop - Time Travel Travel Agency - 1m49s
Luma AI’s AI Agents Promise to End the Multi-Tool Mess
The $4 billion company is now targeting the full creative pipeline—from brief to final cut—with AI agents for enterprise teams.
Savannah Guthrie Visits Today Colleagues, NBC News Confirms Her Eventual Return
It's been more than one month since Nancy Guthrie was reported missing.
Week of Feb. 23 Cable News Ratings: Viewers Turn to Cable During Iran War
All three networks had over a million total viewers during primetime.
Pitch deck: How ChatGPT ads are being sold to Criteo advertisers
OpenAI has the ad inventory. Criteo has relationships with advertisers. Here’s how they’re using them.
How brands are measuring value across the entire customer journey
Advertisers face a challenge: while brand building is essential for growth, measuring its impact remains frustratingly elusive. According to Boston Consulting Group, 46% of B2C marketing leaders are balancing their efforts between short-term revenue and long-term growth. And while brand advertising drives sales, the gap between an upper-funnel awareness campaign and final purchase makes accurate […]
Will The Trade Desk Right-Size Its Margins?
Fees, fees, fees. The Trade Desk is facing market pressure in all directions: from rival DSPs offering lower fee structures, SSPs and agencies clashing over its OpenPath product and bearish investors disappointed with growth. Guest Sarah Caputo, founder of consultancy Fraction Method, tells us why The Trade Desk should reduce its margin and make its fees more transparent. The post Will The Trade Desk Right-Size Its Margins? appeared first on AdExchanger.
Domino’s redefines celebrity meals in social-first campaign
Ahead of March Madness, the pizza brand is hoping influencers will drive sales.
McDonald’s reality TV-inspired campaign turns kiosks into confessionals
The social-heavy effort comes as the chain faces social media and competitor blowback for a video featuring its CEO.
Why Google Discover Is No Longer Just For Publishers via @sejournal, @theshelleywalsh
Clara Soteras joins Shelley Walsh to explain how publishers and brands can use Google Discover strategically, and why relying on it alone is risky. The post Why Google Discover Is No Longer Just For Publishers appeared first on Search Engine Journal.