4,556 articles covering the AdTech ecosystem
PodcastOne extended its agreement with A+E Global Media for the exclusive sales and distribution rights to five popular podcasts: “Cold Case Files,” “I Survived,” “American Justice,” “City Confidential” and “Ancient Aliens.” Since launching the relationship with A+E in 2017, PodcastOne has grown the roster of partnered shows to those five — which cumulatively have produced […]
A slew of new projects based on Robert Jordan’s “The Wheel of Time” fantasy novels are in the works from IP owner iwot Studios and “Arcane” producer and Riot Games’ “League of Legends” vet Thomas Vu. Under a new production partnership between iwot and Vu and Anthony Borquez’s media company, Initiate Entertainment, the pair will […]
Campaign's weekly round-up of adland's latest account pitches, reviews and wins.
Today remains No. 1.
New survey data shows AI is pushing brands to take creative in-house, while agency talent strike out on their own
The grocery wholesaler said the closure is related to an effort to transition service to a facility near Chicago where it is adding automated capabilities.
The wholesaler’s SmartMeals allows independent grocers to bring a personalized AI shopping experience to their customers.
With its latest move, the company is looking to help alleviate the inventory management challenges grocers face across the categories they manage.
The group acknowledged a softening labor market, persistent inflation and fallout from geopolitical tensions, but said “underlying fundamentals” and higher tax refunds should boost consumers.
The toy company will offer a number of products for a limited time in 1,500 Walmart stores and on the big-box retailer’s website.
The arts and crafts retailer is keen on picking up market share left open by the demise of Party City and Joann.
The discount retailer's Q4 net sales soared over 24% compared to a year ago. CEO Winnie Park says expanded pricing will continue to play a pivotal role.
New Insights subscription delivers category-level benchmarks across 175+ DMAs across the United States, covering OOH, TV, radio and digital, with analysis across 100+ local advertising sub-categories. Guideline announced a new expansion of its Ad Intelligence Insights with the launch of Local Dynamics, a new subscription report delivering recurring analysis of advertising investment across local markets. […]
Snapshot, a leading NetSuite technology consulting firm based in Detroit, Michigan and active NetSuite ecosystem partner, and MindsDB, the San Francisco-based AI platform for enterprise data and analytics, announced a strategic partnership aimed at bringing powerful, practical AI-driven conversational analytics solutions to organizations operating within the NetSuite ecosystem. The partnership combines MindsDB’s Enterprise AI platform with Snapshot’s […]
Loyalzoo, the pioneer in digital customer engagement for independent retailers, today announced a strategic partnership with Priority to introduce a natively embedded CRM system into Priority’s new MX™ POS point-of-sale platform. This offers merchants a sophisticated yet simple way to manage customer relationships and activate loyalty programs as their business grows. In an industry where […]
An AI-powered orchestration layer now interprets, validates, and autonomously processes PDF-based purchase orders – cutting handling time from ~8 minutes to under 60 seconds Emporix, the cloud-native provider of a next-generation digital commerce platform with orchestration and AI-driven intelligence at its core, has successfully deployed an AI-powered order automation solution with ACR (formerly AmerCareRoyal), a single stream […]
Companies will accelerate digital transformation, enhance decision-making and increase efficiencies across federal agencies Seekr, a leading generative and agentic AI technology company, announced that it will collaborate with General Dynamics Information Technology (GDIT) to develop agentic AI solutions for government missions. Through this collaboration, Seekr will combine its differentiated, secure AI offerings with GDIT’s deep […]
Hong Kong-based API platform adds Google’s latest multimodal model to its growing roster, expanding developer access to frontier AI through a unified gateway GPT Proto, a multi-model AI API platform operated by Talent Tech Global Limited, today announced the integration of Google’s Gemini 3.1 Pro Preview into its developer API gateway. The addition marks the platform’s latest […]
The cookie bakery chain saw over 16,000 app downloads, 213% more than its original target, as a result of its first connected TV campaign.
Chief Creative Officer Corey Smale explains how the brand is authentically connecting with fans through absurd humor and crazy stunts.
TikTok will identify the right talent for Creatorverse Incubator while Tubi will support the development of scripted and unscripted original series.