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Amy Rumpler

VP, Buyer Partnerships at Basis Technologies

Championing buy-side partnerships and programmatic adoption at Basis Technologies

OperatorLinkedInChicago, Illinois, United States15+ years in industry

Last updated Jun 11, 2026 by ATDb automated enrichment

Bio

Amy Rumpler is VP of Buyer Partnerships at Basis Technologies, where she works to strengthen relationships with buy-side clients and help agencies and brands maximize the platform's programmatic capabilities. She has built her career at the intersection of media buying, technology, and client strategy, including senior leadership in search and programmatic at Semaphore. Rumpler is recognized as a knowledgeable voice in programmatic education and data-driven media solutions.

Previous Roles

Senior Director, Search & Programmatic

Semaphore

Expertise
Programmatic AdvertisingBuy-Side StrategyClient PartnershipsSearch AdvertisingData-Driven MediaRetail MediaAgency RelationsDSP Platforms
Notable Achievements
  • Leads buyer partnership strategy at Basis Technologies, helping agencies and brands maximize programmatic platform capabilities
  • Built senior leadership career spanning search and programmatic at Semaphore prior to joining Basis Technologies
  • Recognized as a programmatic education advocate and contributor to industry discourse on retail media and data-driven solutions
Speaking Topics
Programmatic Advertising StrategyRetail MediaData-Driven Media BuyingBuy-Side Technology Adoption