Skip to content
ATDbbeta
CM

Christian McAlinden

Operator

Christian McAlinden is the Programmatic Director at dentsu Ireland. He co-chairs the Standards and Guidelines Council Ireland, which focuses on responsible AI adoption in advertising, and specializes in connected TV and online video planning, buying and measurement.

Last updated Oct 8, 2026 by the ATDb Editorial Team

Role
Programmatic Director
Company
Dentsu International
Based
Australia
Connections
1

AI-drafted from public sources1 source cited

Years in industry
10 years

Bio

Christian McAlinden is the Programmatic Director at dentsu Ireland. He co-chairs the Standards and Guidelines Council Ireland, which focuses on responsible AI adoption in advertising, and specializes in connected TV and online video planning, buying and measurement.

Career

Roles with a cited source. All linked roles are in the Roles tab.

Expertise & education

Expertise

Programmatic AdvertisingDemand-Side Platforms (DSP)Data Management Platforms (DMP)Audience TargetingDigital Media StrategyIdentity ResolutionConnected TV (CTV)Agency Trading Desks

Speaking topics

Programmatic StrategyData-Driven Media BuyingIdentity and Addressability
Connection details