Drew Bradstock

Drew Bradstock is one of the most recognized product leaders on the supply side of programmatic advertising, known for his long tenure at Index Exchange where he has helped shape the company's technical and strategic direction through multiple industry inflection points. He has been a central figure in Index Exchange's evolution from a traditional ad exchange into a modern, transparent programmatic marketplace, championing initiatives around header bidding, supply path optimization (SPO), and publisher-first infrastructure. Over his career at Index Exchange, Bradstock has risen through product ranks to his current role as SVP of Product, overseeing the development of the exchange's core marketplace technology. He has been a consistent advocate for cleaner, more efficient supply chains and has spoken publicly about the need for greater accountability between buyers and sellers in programmatic. His work has touched on identity solutions, auction dynamics, and the evolving role of SSPs in a cookieless future. Bradstock is frequently cited in trade press and appears at major industry conferences, where he addresses topics ranging from the future of open web monetization to the mechanics of programmatic auctions. His influence is rooted in deep operational expertise rather than purely theoretical commentary, making him a respected operator-voice in conversations about where the programmatic ecosystem is headed.

Last updated Jun 11, 2026 by ATDb automated enrichment