Erin Matts
Erin Matts is Global Chief Experience Officer at Omnicom Precision Marketing Group, where she drives integrated experience strategy across Omnicom Group's precision marketing portfolio. She previously served as CEO of Hearts & Science, leading the data-driven agency through significant growth within the Omnicom network. She also held CMO and CEO roles at Annalect, Omnicom's data and analytics engine, where she helped shape its data-driven marketing capabilities.
Last updated Oct 26, 2026 by the ATDb Editorial Team
AI-drafted from public sources7 sources cited
- Years in industry
- 15 years
Bio
Erin Matts is Global Chief Experience Officer at Omnicom Precision Marketing Group, where she drives integrated experience strategy across Omnicom Group's precision marketing portfolio. She previously served as CEO of Hearts & Science, leading the data-driven agency through significant growth within the Omnicom network. She also held CMO and CEO roles at Annalect, Omnicom's data and analytics engine, where she helped shape its data-driven marketing capabilities.
Career
CMO, then CEO
Annalect · Until 2019
U.S. CEO
Hearts & Science · Until 2020
Executive
Roles with a cited source. All linked roles are in the Roles tab.
Expertise & education
Expertise
Speaking topics
Recognition
Notable achievements
- Served as CEO of Hearts & Science, leading the data-driven agency through a period of significant growth within the Omnicom network.
- Held both CMO and CEO roles at Annalect, Omnicom's data and analytics engine, helping shape its data-driven marketing capabilities.
- Appointed Global Chief Experience Officer at Omnicom Precision Marketing Group, driving integrated experience strategy across Omnicom Group's precision marketing portfolio.