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Jodie Jansen

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Jodie Jansen is an advertising technology professional currently associated with Zeta Global, a data-driven marketing cloud platform that helps brands acquire, grow, and retain customers. With a career that has spanned multiple facets of the AdTech and MarTech ecosystem, Jansen has developed expertise in areas including customer data platforms, digital marketing strategy, and data-driven audience solutions. Jansen's career trajectory includes time at Tealium, a leading customer data platform provider, where she contributed to go-to-market or client-facing functions within the CDP and data management space. This background reflects a consistent focus on helping organizations harness first-party data and technology to drive measurable marketing performance. At Zeta Global, Jansen continues to operate at the intersection of data, identity, and marketing technology — areas that have become increasingly critical as the industry navigates the deprecation of third-party cookies and the growing importance of durable identity solutions and AI-driven marketing platforms.

Last updated Oct 8, 2026 by the ATDb Editorial Team

Role
GVP, Customer Strategy
Company
Zeta Global
Based
United States
Connections
2

AI-drafted from public sources6 sources cited

Years in industry
10 years

Bio

Jodie Jansen is an advertising technology professional currently associated with Zeta Global, a data-driven marketing cloud platform that helps brands acquire, grow, and retain customers. With a career that has spanned multiple facets of the AdTech and MarTech ecosystem, Jansen has developed expertise in areas including customer data platforms, digital marketing strategy, and data-driven audience solutions. Jansen's career trajectory includes time at Tealium, a leading customer data platform provider, where she contributed to go-to-market or client-facing functions within the CDP and data management space. This background reflects a consistent focus on helping organizations harness first-party data and technology to drive measurable marketing performance. At Zeta Global, Jansen continues to operate at the intersection of data, identity, and marketing technology — areas that have become increasingly critical as the industry navigates the deprecation of third-party cookies and the growing importance of durable identity solutions and AI-driven marketing platforms.

Career

Roles with a cited source. All linked roles are in the Roles tab.

Expertise & education

Expertise

Customer Data PlatformsData-Driven MarketingIdentity ResolutionProgrammatic AdvertisingFirst-Party Data StrategyMarketing Technology (MarTech)Audience Segmentation

Recognition

Notable achievements

  • Held a role at Tealium, a leading CDP platform, contributing to enterprise data and marketing technology solutions
  • Currently working at Zeta Global, a publicly traded AI-powered marketing cloud
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