Justin Fromm

Head of Insights at Samsung Ads

Driving advertising insights and measurement strategy at Samsung Ads

AnalystNew York, New York, United States15+ years in industry

Last updated Jun 11, 2026 by ATDb automated enrichment

Bio

Justin Fromm is Head of Insights at Samsung Ads, where he leads the insights function supporting one of the most prominent connected TV and cross-screen advertising platforms in the industry. He brings deep expertise in marketing science, analytics, and digital advertising measurement, with a focus on helping brands and agencies navigate complex, multi-channel media environments.

Previous Roles

VP, Research & Insights

ABC News / Disney Advertising (prior to Samsung Ads)

Research & Analytics Leadership

Various media/AdTech firms (earlier career)

Expertise

Connected TV AdvertisingCross-Screen MeasurementMarketing ScienceAudience InsightsProgrammatic AdvertisingDigital Advertising AnalyticsMedia AttributionStreaming and CTV Data

Notable Achievements

Leads the global insights function at Samsung Ads, one of the most prominent CTV and cross-screen advertising platforms in the industry
Frequent contributor and speaker at major AdTech and media industry events, including Beet.TV and Adweek, on topics such as the future of live, personalized, and programmatic TV advertising

Speaking Topics

The future of connected TV and streaming advertisingCross-screen measurement and attributionPersonalization and programmatic in live TV environmentsAudience insights and marketing science for brands and agencies

Publications

Adweek contributor: thought leadership on CTV, insights, and advertising measurement (Samsung Ads)

Connections