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Lena Petersen

Chief Brand & Communications Officer at Stagwell

Brand and communications leadership at a modern marketing network

OperatorNew York, New York, United States15+ years in industry

Last updated Jun 11, 2026 by ATDb automated enrichment

Bio

Lena Petersen serves as Chief Brand & Communications Officer at Stagwell, where she leads the agency network's brand strategy and communications efforts. She brings a background in the advertising and marketing technology space to her role shaping how Stagwell presents itself to clients, partners, and the broader industry.

Previous Roles

Chief Marketing Officer

Dun & Bradstreet (prior to Stagwell)

Senior Marketing & Communications Leader

Various AdTech/MarTech firms (prior roles)

Expertise
Brand StrategyCorporate CommunicationsMarketing TechnologyAgency Network ManagementB2B MarketingIntegrated Marketing CommunicationsThought Leadership DevelopmentStakeholder Engagement
Notable Achievements
  • Appointed Chief Brand & Communications Officer at Stagwell, tasked with elevating the agency network's brand presence and communications strategy across client, partner, and industry audiences
  • Brought senior-level brand and communications leadership to Stagwell as the network continues its growth as a challenger to legacy holding companies
Speaking Topics
Brand building for agency networksMarketing technology and communications strategyModern agency positioning
Connections