Adobe Advertising
San Jose, California, United States · Founded 2016
10001+ employees · ADBE
Adobe Advertising is a paid media platform that automates, coordinates, and scales media buying across digital channels, connecting data and experiences in a unified environment.
Where they sit
Stack tier: Core Platforms (S)
AI-Powered PlatformDemand Side Platform (DSP)Connected TV PlatformProgrammatic Platform
An enterprise-grade DSP and paid media management platform embedded within the Adobe Experience Cloud, competing with major independent and walled-garden DSPs by leveraging deep integration with Adobe's data and analytics ecosystem.
Ownership
Parent: Adobe CX Enterprise
Subsidiaries