C
ChatGPT Ads Manager
Sourced & current · updated May 11, 2026Website
OpenAI's self-serve advertising platform for ChatGPT, in public beta since 2026-05-05. CPC bidding ($3-$5 range), third-party measurement commitments, conversion tracking via OpenAI Pixel. Launch partners: Criteo (first AdTech partner), Dentsu, Omnicom, Publicis, WPP. Integration partners include Adobe, Kargo, Pacvue, StackAdapt, Invoca. This is OpenAI's native AdTech surface — the most strategically important AI-cluster development for AdTech in 2026, distinct from ChatGPT-the-product because the ads business has its own GTM, pricing, measurement story, and partner network.
Where they sit
Stack tier: Ecosystem Services (A)
First-mover AI conversational ad platform; rapidly scaling via Criteo partnership and 4 holding-company agency relationships
Ownership
Parent: OpenAI