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Demandware
RebrandedBurlington, Massachusetts, United States · Founded 2004
501-1000 employees · DWRE
Sourced & current · updated Jun 6, 2026
Cloud-based eCommerce platform acquired by Salesforce in July 2016 for $2.8B and rebranded as Salesforce Commerce Cloud. Pre-acquisition, Demandware was a publicly traded SaaS company (NYSE: DWRE) and a leading B2C eCommerce platform. Brand retired post-acquisition.
Where they sit
Stack tier: Ecosystem Services (A)
Commerce Technology
Leading cloud-native eCommerce platform for enterprise retailers prior to acquisition; a top-three player in the enterprise B2C commerce platform market
Ownership
Parent: Salesforce