Skip to content
Brief
DISH Media

DISH Media

Advanced TV Advertisingdishmedia.com

DISH Media serves more than 7.5 million subscribers and supports 25 million devices, generating approximately $1 billion per year in revenue.

Last updated Oct 25, 2026 by ATDb automated enrichment · Connections updated Oct 26, 2026

Founded
2000
HQ
Englewood, Colorado, United States
Connections
9

AI-drafted from public sources10 sources cited

At a glance

About

A leading advanced TV advertising platform bridging linear and connected TV, differentiated by large-scale first-party subscriber data and real-time inventory buying capabilities.

DISH Media serves more than 7.5 million subscribers and supports 25 million devices, generating approximately $1 billion per year in revenue. Its flagship AdvantEdge platform is a data-powered advertising solution spanning traditional linear TV and streaming, built on verified, anonymized first-party data, designed to streamline advanced advertising for media buyers and enable brands to target audiences across any screen with precision. Key capabilities include real-time cross-platform inventory buying across set-top box and connected TV, an expanded deterministic customer graph that increases its addressable footprint by 70%, and privacy-first data integrations with major identity solutions such as RampID, UID 2.0, and Yahoo ConnectID. In a move to make linear TV more like digital media, DISH Media has also partnered with an ad-insertion company and a sell-side ad server to allow advertisers to purchase TV commercial time seconds before ads air, a service available across more than seven million TV homes. Source 1: elastic.co — DISH Media boosts targeted ad revenue with ... Source 2: lightreading.com — Dish Media launched ad platform that spans linear and ... Source 3: mediapost.com — Dish Media Partners With SeaChange, Beachfront For ...

Business model

Media & Advertising Sales

Target market

Enterprise

What they offer

  • AdvantEdge

    Data-powered advanced advertising platform spanning linear TV and streaming, enabling cross-platform audience targeting using verified first-party subscriber data.

  • Addressable TV Advertising

    Household-level ad targeting across set-top box and connected TV inventory using a deterministic customer graph.

  • Real-Time Linear TV Buying

    Programmatic-style purchasing of linear TV commercial time seconds before ads air, available across more than seven million TV homes.

  • Cross-Platform Inventory Marketplace

    Unified buying interface for set-top box and connected TV inventory, enabling reach across 25 million supported devices.

Key features

Real-time cross-platform inventory buying across linear and CTVDeterministic customer graph expanding addressable footprint by 70%Privacy-first first-party data integrations (RampID, UID 2.0, Yahoo ConnectID)Near-real-time linear TV ad purchasing (seconds before air)Verified, anonymized subscriber data for audience targetingUnified reach across 25 million devices

Use cases

Audience-targeted linear TV advertising campaignsCross-screen reach across set-top box and connected TVProgrammatic-style real-time TV ad buyingPrivacy-compliant first-party data activation for brand advertisersNational and local advanced TV media buying

Customer segments

National brand advertisersMedia agencies and media buyersLocal and regional advertisersPerformance-focused TV advertisers

Tech & specs

Technology stack

Elastic (search and data infrastructure)First-party subscriber data platformDeterministic identity graphRampID integrationUID 2.0 integrationYahoo ConnectID integrationAd insertion technology (Seachange partnership)Sell-side ad server (Beachfront partnership)

Security & compliance

CCPAPrivacy-first data practicesAnonymized first-party data protocols

Deployment

Cloud

API

Limited

Explore further

3 views