DISH Media

Major pay-TV advertising platform with addressable TV capabilities

DISH Media serves as the advertising sales arm of DISH Network Corporation, one of America's largest pay-TV providers. The company provides advertisers with access to DISH's subscriber base through both traditional linear TV advertising and advanced addressable TV capabilities. DISH Media leverages first-party data from millions of DISH and Sling TV households to enable precise audience targeting and measurement. As a subsidiary of DISH Network, DISH Media operates within the evolving TV advertising landscape, bridging traditional broadcast advertising with data-driven, addressable advertising technologies. The platform allows advertisers to reach specific household segments based on viewing behaviors, demographics, and other data signals, offering capabilities that compete with both traditional TV networks and emerging connected TV platforms. DISH Media's position within the broader DISH Network ecosystem provides unique advantages in terms of data access and distribution reach. The company serves agencies, brands, and media buyers seeking to execute targeted television campaigns across DISH's satellite TV service and its OTT platform Sling TV, positioning itself as a key player in the convergence of traditional and digital TV advertising.