G
Google Marketing Platform
Mountain View, California, United States · Founded 2018
10001+ employees · GOOGL
Sourced & current · updated Jun 9, 2026Website
Google's unified advertising and analytics platform that combines enterprise marketing tools for planning, buying, measuring, and optimizing digital media and customer experiences.
Where they sit
Stack tier: Core Platforms (S)
Attribution & AnalyticsMarketing Platform
Dominant enterprise marketing platform with deep integration across Google's ad ecosystem, data infrastructure, and measurement tools
Ownership
Parent: Google
Subsidiaries