MobileAction
MobileAction provides mobile marketers with a unified platform for ASO optimization and Apple Search Ads management, enabling data-driven decisions that improve both organic discoverability and paid user acquisition efficiency.
Last updated May 13, 2026 by ATDb automated enrichment · Connections updated May 18, 2026
- Industry
- Mobile Marketing Intelligence & App Store Optimization
- Business Model
- SaaS
- Target Market
- Mid-Market, Enterprise, SMB
- Employee Count
- 201-500
- Revenue Range
- $10M-$50M
- API Available
- Yes
Leading all-in-one mobile growth platform combining ASO intelligence and Apple Search Ads automation, competing in the upper tier of mobile app marketing analytics
MobileAction is a leading mobile growth and intelligence platform founded in 2013, specializing in App Store Optimization (ASO), Apple Search Ads management, and competitive intelligence for mobile app marketers. The platform aggregates data from millions of apps across the Apple App Store and Google Play Store, providing actionable insights on keyword rankings, search trends, ad creatives, and competitor strategies. Its suite of tools enables app developers, marketers, and agencies to optimize their organic and paid user acquisition efforts at scale. The company's flagship offerings include a comprehensive ASO toolset, an Apple Search Ads automation and management platform (Search Ads Maven), and a creative intelligence product that analyzes ad creatives across mobile ad networks. MobileAction serves thousands of customers globally, ranging from independent app developers to large enterprises and mobile-first brands, positioning itself as an end-to-end mobile growth partner rather than a single-point solution. Within the AdTech and mobile marketing ecosystem, MobileAction competes with players like Sensor Tower, data.ai (formerly App Annie), AppFollow, and Apptopia. Its differentiation lies in the depth of its Apple Search Ads automation capabilities combined with organic ASO intelligence in a single unified platform. The company is headquartered in San Francisco with significant operations in Turkey, and has grown its customer base substantially through product-led growth and strategic partnerships with Apple and major mobile agencies.
ASO Intelligence
Comprehensive app store optimization tools including keyword research, ranking tracking, metadata optimization, and competitor benchmarking for both iOS and Android.
Search Ads Maven
Apple Search Ads campaign management and automation platform that uses AI to optimize bids, budgets, and targeting for improved ROAS.
Creative Intelligence
Ad creative analysis tool that tracks and benchmarks competitors' mobile ad creatives across major ad networks to inform creative strategy.
Market Intelligence
Competitive intelligence and market analysis providing insights into download estimates, revenue estimates, and category trends.
Keyword Intelligence
Deep keyword research and tracking tool covering search volume trends, keyword difficulty, and organic ranking movements.
Ad Intelligence
Cross-network mobile advertising intelligence tracking competitors' ad spend, impressions, and creative performance across networks.
- 2013Founded