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News

5,147 articles covering the AdTech ecosystem

5 Questions for… CNBC’s Morgan Brennan on New Show, Morning Call

Adweek

EXCLUSIVE: Brennan's new show debuts on Monday, March 23, at 5 am ET.

Mar 19, 2026Source

Palantir and Moder Partner to Transform Mortgage Industry

MarTech Series

Moder and Palantir are co-building an AI-powered mortgage operations platform, with first pilot customer Freedom Mortgage, a new milestone toward empowering the dream of homeownership Palantir Technologies Inc., a global leader in operational artificial intelligence platforms, and Moder, the fastest growing AI and technology outsourcing company in mortgage, announced a strategic partnership to co-build an […]

Mar 19, 2026Source

KnowBe4 Launches AIDA Orchestration as the First Fully Autonomous Agent for Human Risk Management

MarTech Series

New AI Agent From KnowBe4 Cuts Security Training Administration From Hours to Seconds KnowBe4, the world-renowned platform that comprehensively addresses human and agentic AI risk management, has announced the launch of AIDA Orchestration, the eighth AI-powered agent in KnowBe4’s suite of AI agents for human risk management known as AIDA (Artificial Intelligence Defence Agents). The […]

Mar 19, 2026Source

The Directions Group Launches Linara, an Integrated Intelligence Platform Transforming Research into Always-On Decision Support

MarTech Series

The Directions Group announced the launch of Linara™, an AI-powered integrated intelligence platform that will transform static research into always-on decision support for insights, marketing, and leadership teams. Its first capability, Linara Personas, gives organizations conversational access to their customer personas and lays the foundation for a broader suite of tools to come. Organizations are […]

Mar 19, 2026Source

Ellie Heisler Joins Manatt, Phelps & Phillips as Firm Expands Creator Economy Activity With Hires in Entertainment Practice

Variety Digital

Ellie Heisler has joined Manatt, Phelps & Phillips as a partner in its entertainment practice as the law firm looks to expand its activity in the creator economy and the emerging world of creators, influencers and brands. Heisler comes to Manatt after more than 11 years with Nixon Peabody, where she built the firm’s entertainment […]

Mar 19, 2026Source

Principal media buying: How marketers can safeguard themselves, per ANA

Marketing Dive

The practice, wherein agencies both buy and resell media to clients, is proliferating despite many marketers lacking concrete governance guidelines.

Mar 19, 2026Source

Colgate aims for stressed millennials with campaign about resilience

Marketing Dive

“Your Smile Is Your Strength” includes tie-ups with over 30 content creators and a partnership with mental health app Calm for meditation content.

Mar 19, 2026Source

What Can Log File Data Tell Me That Tools Can’t? – Ask An SEO via @sejournal, @HelenPollitt1

Search Engine Journal

Take a deeper look at crawl behavior, bot verification, and technical SEO signals through log file analysis. The post What Can Log File Data Tell Me That Tools Can’t? – Ask An SEO appeared first on Search Engine Journal.

Mar 19, 2026Source

The Content Moat Is Dead. The Context Moat Is What Survives via @sejournal, @DuaneForrester

Search Engine Journal

Well-written guides are no longer enough. This analysis shows why AI visibility now depends on publishing irreplaceable context. The post The Content Moat Is Dead. The Context Moat Is What Survives appeared first on Search Engine Journal.

Mar 19, 2026Source

Turkey of the Week: Plenty’s kitchen musical is a hot mess

Campaign

The campaign was created by AMV BBDO.

Mar 19, 2026Source

Turkey of the Week: Marks & Spencer’s fashion ad fails to live up to “Love that”

Campaign

The campaign has been made by Mother.

Mar 19, 2026Source

Guillermo del Toro and his skeletal crew talk craft for new Patrón campaign

Campaign

The Oscar-winning director's first TV commercial draws parallels between his filmmaking process and Patrón's production philosophy.

Mar 19, 2026Source

ITV reveals shortlist for £1m Head First Award

Campaign

Five brands in contention for 2026 prize.

Mar 19, 2026Source

The Last Mile Problem: Why Publishers Need Independent AI/ML Infrastructure for Yield Optimisation

ExchangeWire

Vijay Kumar, Founder & CEO, Mile tells us what last mile optimisation actually requires... The post The Last Mile Problem: Why Publishers Need Independent AI/ML Infrastructure for Yield Optimisation appeared first on ExchangeWire.com.

Mar 19, 2026Source

Why every consumer journey now leads through Amazon

Ad Age

Today’s shopper doesn’t distinguish between entertainment and commerce. Amazon Ads was built for exactly that reality.

Mar 19, 2026Source

Entries are Open for ADWEEK Fastest Growing Agencies 2026

Adweek

ADWEEK Fastest Growing Agencies 2026 is now open for entry.  This ranking recognizes the agencies large and small from all over the world whose industry presence is on the rise.  […]

Mar 19, 2026Source

The Trade Desk-Publicis Fight Is Really a War Against Transparency

Adweek

This story is not really about The Trade Desk at all. It is about a structural problem that has been compounding for decades.

Mar 19, 2026Source

Why CFOs are taking control of GTM strategy

MarTech

Finance is taking control of GTM decisions for one reason: marketing and sales still can’t prove what actually drives revenue. The post Why CFOs are taking control of GTM strategy appeared first on MarTech.

Mar 19, 2026Source

Why email is now identity and deliverability infrastructure

MarTech

Here's how email marketing platforms are evolving and what to look for as deliverability, identity and vendor consolidation reshape the market. The post Why email is now identity and deliverability infrastructure appeared first on MarTech.

Mar 19, 2026Source

AI is reshaping what entry-level marketing work looks like

MarTech

AI is transforming entry-level marketing roles from execution to oversight, forcing teams to rethink how junior talent contributes and grows. The post AI is reshaping what entry-level marketing work looks like appeared first on MarTech.

Mar 19, 2026Source

ActiveCampaign extends its AI capabilities with context and scale

MarTech

ActiveCampaign’s new AI tools alert you to what’s working in your campaigns and beyond and how to fix what isn’t — no prompting required. The post ActiveCampaign extends its AI capabilities with context and scale appeared first on MarTech.

Mar 19, 2026Source

Keeper Security Introduces KeeperDB, Integrating Zero-Trust Database Access into KeeperPAM

MarTech Series

New capability embeds a secure, zero-trust database interface directly into the Keeper Vault, eliminating exposed credentials, unmanaged tools and insecure access paths Keeper Security, the leading zero-trust and zero-knowledge identity security and Privileged Access Management (PAM) platform, announces KeeperDB, a new vault-embedded database access capability that enables secure, policy-controlled database interactions directly from the Keeper […]

Mar 19, 2026Source

Movers & Shakers: VCCP, Publicis, MG OMD, Dentsu, Ace of Hearts, OMD, Aldi, BBC Creative and more

Campaign

Welcome to Campaign's weekly round-up of the hires, departures and promotions across the industry.

Mar 19, 2026Source

Half of advertisers and agencies admit news is “underused” on media plans

Campaign

Brand safety and “political associations” make some advertisers wary, despite trust in news being “strong”, cross-industry alliance finds.

Mar 19, 2026Source
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