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Don't be blinded by your rivals like Tony Baddingham

When agencies become obsessed with beating each other, relationships suffer.

Dentsu Predicts 75 Percent of All Ad Spend Will Be Algorithm Driven By 2028

Japanese holding group Dentsu released its mid-year global advertising spend forecast this morning, predicting 5.0 percent growth this year and 5.5 percent in 2027, a deceleration compared to last year's 5.8 percent growth. This marks a slight downward revision of expectations compared with Dentsu's previous forecast of 5.1 percent growth in 2026, released back in Read More

Adform & Adsquare Launch Industry-First Agentic Real-Time Framework Integration

Adform, the integrated advertising platform built for the agentic age, today (27th May 2026) announces an enhanced partnership with Adsquare, the real-world data platform for the outcomes era, to deliver an industry-first implementation of the Agentic Real-Time Framework (ARTF).  Ushering in [...] The post Adform & Adsquare Launch Industry-First Agentic Real-Time Framework Integration appeared first on ExchangeWire.com.

Chili’s x Lizzo - Baby Back Ribs Jingle - 1m18s

The Most AI-Fluent People Are Being Filtered Out Before They Even Land a Job

It’s true that AI is automating real work. Some roles will disappear in moments like this. But disappearance was never the dominant story.

Nucleus Research Releases 2026 BI and Analytics Technology Value Matrix

Leaders in the BI and analytics market include Domo, Microsoft, Oracle, Qlik, Tableau, and ThoughtSpot. Business intelligence and analytics platforms in 2026 are delivering ROI by expanding access to governed analytics across the enterprise. The market is no longer centered solely on analysts and data specialists. Organizations are extending analytics to frontline managers, operational teams, […]

Apple Bringing Back ‘After the Whistle’ Podcast, Hosted by ‘Ted Lasso’ Star Brendan Hunt and Sports Broadcaster Rebecca Lowe, for World Cup

As soccer’s biggest quadrennial event — the World Cup — is about to kick off in North America next month, Apple is putting two passionate football fans back in the game. Season 3 of the “After the Whistle” podcast will again be co-hosted by Brendan Hunt, actor and co-creator of Apple TV’s award-winning series “Ted […]

Core Web Vitals: WordPress And Astro Versus Everyone Else via @sejournal, @martinibuster

WordPress and Astro emerge from the latest performance comparison as a contrast between platform complexity and lightweight publishing. The post Core Web Vitals: WordPress And Astro Versus Everyone Else appeared first on Search Engine Journal.

Google’s Standards Haven’t Changed But AI Is Making That Harder To Ignore via @sejournal, @gregjarboe

Sam Sifton's commitment to human-driven journalism reflects Google's unchanged stance: quality content requires accountability, not just automation. The post Google’s Standards Haven’t Changed But AI Is Making That Harder To Ignore appeared first on Search Engine Journal.

WPP Production promotes Santiago Sánchez-Lozano to CEO for EMEA

Santiago Sánchez-Lozano was previously CEO for Central Europe, Middle East, and Africa and spent five years at Hogarth.

Marcus Orme and Karen Eccles to chair 2026 Media Week Awards

2025 winners take on co-chairing roles in 40th anniversary year.

Focusing on Efficiency Means “Doing Less With Less” Says IPA Research

A wealth of effectiveness data has drilled the benefits of brand investment into the minds of most marketers, but many argue that those long-term investments are only feasible for large brands with deep pockets. However, a new IPA report from marketing effectiveness expert Les Binet, and Will Davis, Chief Data Officer and Co-Owner of Medialab, Read More

Zoom’s head of media on data ownership and trust, new investments, preparing for its first Cannes and more

Whitney Magnuson, VP and head of brand and media at Zoom, discusses the company's changing media operations.

Unilever’s new CMO on why Cannes still matters and how the Dove playbook applies to other brands

Unilever CMO Leandro Barreto unpacks how he gets the most out of Cannes every year and talks about the success of Dove’s “Real Beauty” and “Vaseline Verified” campaigns.

Vote for the best campaign of May 2026

Vote now to determine the best campaign of May 2026, selected from Ad Age’s weekly Creativity Top 5 roundups.

Why adults are turning kids’ meals into a restaurant value hack

Inflation, GLP-1 medications and shifting ideas about portion sizes are pushing some diners toward smaller-format meals—even as chains continue selling abundance.

Pitch Deck: How Olyzon Sold Sir Martin Sorrell’s S4S Ventures on Its $10M CTV AI Bet

The startup, which helps advertisers use AI to make buying decisions across CTV, is expanding in the U.S. as brands push for more transparency and measurement in streaming.

Carly AI Launches Workflow Automation Builder to Power Complex Operations at Scale

Carly, an AI assistant providing businesses with digital employees to handle administrative, operations, and marketing tasks, announced the launch of its workflow automation builder. With Carly workflows, users can build complex and reliable automations across hundreds of applications at record speed. Carly can sort, label, draft, and send emails, input information into Salesforce and HubSpot, […]

Factory Announces Madison Faulkner as Head of Strategy and Welcomes AI Veteran and NEA Partner, Lila Tretikov to Board

Former Factory investor joins executive team to shape the future of enterprise AI; NEA’s continued conviction propels Factory’s next chapter Factory, the creators of enterprise-ready AI coding agents, announced that Madison Faulkner has joined the company as Head of Strategy. Faulkner, a Partner at New Enterprise Associates (NEA), has worked closely with Factory since joining […]

Higher Logic Vanilla Launches MCP Server, Making Community Data Directly Accessible to AI Tools

Higher Logic Vanilla customers can now connect their community platform to AI tools like ChatGPT, Claude, and Cursor through the Model Context Protocol. Higher Logic, the leading community platform for associations and B2B SaaS organizations, launched Higher Logic Vanilla MCP, giving customers a native connection between their community platform and the AI tools their teams […]

Prezent Vivo and Nested Knowledge Partner to Bring AI-Powered Competitive Intelligence to Life Sciences Teams

The alliance fuses Prezent Vivo’s AI + human expertise model with Nested Knowledge’s evidence synthesis platform, so Life Sciences teams arrive at every congress and every month with the insights they need, tailored to their specific challenges. Prezent Vivo, the leading AI-powered business communication solution for Life Sciences enterprises, and Nested Knowledge, the premier AI platform […]

Dynamiks Brings the Agentic Pipeline, a New Generation of AI Coworkers, to Salesforce

A new generation of AI coworkers, powered by two AIs working together, who know the pipeline inside out and improve revenue execution. Dynamiks.ai today announced general availability of its Salesforce integration. CRMs record what happens. Dynamiks shows you what it means. The Quarterback, a coworker who understands the Momentum of every deal, measures performance in […]

Skan AI Introduces New Intelligence Framework for Enterprise AI Agents

Agentic Business Context Foundation (ABCF) defines the operational intelligence layer that context graphs and agent architectures depend on Skan AI, the enterprise context graph company, introduced the Agentic Business Context Foundation (ABCF), a technical framework that captures the context traditional enterprise systems miss, the human reasoning, exceptions, and workarounds, and turns it into actionable context […]

Neo Digital Expands – Receives Recognition For Edmonton SEO Services

Neo Digital boosts local Edmonton businesses’ search visibility with expanded SEO services, helping them connect with customers searching for ‘SEO near me.’ Neo Digital inc. Expands Search Engine Optimization Services in Edmonton Neo Digital inc., a leading digital marketing agency, announced the expansion of its specialized search engine optimization (SEO) services specifically for businesses seeking […]