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10,847 articles covering the AdTech ecosystem
Manischewitz celebrates Jewish matchmaking with reality dating series
The kosher foods brand is tapping into trends around episodic content with “Manischewitz Matchmakers,” which will air on social media in July.
Sociable: Snapchat offers unified optimization approach to app marketers
The platform is integrating a wider range of response signals into a single view, which is designed to show more insights across multiple measures.
How Litter-Robot’s first CMO uses marketing to drive cat ownership
Hew Loyd discusses how parent company Whisker is positioning itself as a player in the connected home device category.
Google Ads Budget Misallocation Is More Common Than You Think – And Harder To Spot via @sejournal, @LisaRocksSEM
Is PMax stealing your branded traffic? Is Smart Bidding starved of data? Here's how to identify Google Ads budget misallocations most managers overlook. The post Google Ads Budget Misallocation Is More Common Than You Think – And Harder To Spot appeared first on Search Engine Journal.
Can A 300,000-Influencer Network Built On AI-Generated Content Work? via @sejournal, @gregjarboe
Unilever's 300,000-creator network plus 71% of creators using AI tools equals a content machine at unprecedented scale. The real question: Will any of it work? The post Can A 300,000-Influencer Network Built On AI-Generated Content Work? appeared first on Search Engine Journal.
More Organic Search Traffic, More Ad Revenue: 4 Publishing Workflow Fixes That Bring Both
Discover how a modern publishing engine can eliminate the issues of legacy CMS and drive sustainable growth for media companies. The post More Organic Search Traffic, More Ad Revenue: 4 Publishing Workflow Fixes That Bring Both appeared first on Search Engine Journal.
Google’s llms.txt Guidance Depends On Which Product You Ask via @sejournal, @MattGSouthern
Google Search says llms.txt isn't needed for AI features, while Lighthouse now checks the file for agentic browsing readiness in an experimental audit. The post Google’s llms.txt Guidance Depends On Which Product You Ask appeared first on Search Engine Journal.
Mt. Stupid Has A Pricing Page via @sejournal, @pedrodias
GEO made calibration look like the deficiency. Here's the evidence, the incentives behind it, and what it costs when the gradient runs unchecked. The post Mt. Stupid Has A Pricing Page appeared first on Search Engine Journal.
Google Reveals First AI Mode Usage Numbers After One Year via @sejournal, @MattGSouthern
Google released first-party data on how people use AI Mode in the U.S. after one year. The post Google Reveals First AI Mode Usage Numbers After One Year appeared first on Search Engine Journal.
Google Introduces New Ad Formats In AI Mode via @sejournal, @brookeosmundson
Google unveils Conversational Discovery ads and Highlighted Answers in AI Mode, signaling how advertising may evolve inside conversational, AI-powered Search experiences. The post Google Introduces New Ad Formats In AI Mode appeared first on Search Engine Journal.
WordPress 7.0 Launches With Native AI Integration via @sejournal, @martinibuster
WordPress 7.0 was expected to focus on real-time collaboration, but native AI integration may define the release and the platform's future. The post WordPress 7.0 Launches With Native AI Integration appeared first on Search Engine Journal.
Mueller Explains Why Google Uses Markdown On Dev Docs via @sejournal, @MattGSouthern
Google's John Mueller says markdown pages can help developer documentation, but most sites should focus on current SEO needs before agentic traffic. The post Mueller Explains Why Google Uses Markdown On Dev Docs appeared first on Search Engine Journal.
The New Rules of Search: Key AEO & Content Marketing Trends for 2026 via @sejournal, @hethr_campbell
Enhance your AEO strategy with insights on content that drives visibility in AI search engines. Discover top-performing tactics now. The post The New Rules of Search: Key AEO & Content Marketing Trends for 2026 appeared first on Search Engine Journal.
Microsoft Clarity Now Shows Grounding Queries Behind AI Citations via @sejournal, @TaylorDanRW
Clarity's grounding queries could reveal how AI engines decompose intent, and that logic is platform-agnostic. The post Microsoft Clarity Now Shows Grounding Queries Behind AI Citations appeared first on Search Engine Journal.
WordPress 7.0 Is A Winner: Here’s What You Need To Know via @sejournal, @martinibuster
WordPress 7.0 may be the most consequential CMS release to date, with changes that extend far beyond the platform's new AI features. The post WordPress 7.0 Is A Winner: Here’s What You Need To Know appeared first on Search Engine Journal.
How To Stress-Test A Staging Environment To Surface Risks Pre-Launch – Ask An SEO via @sejournal, @HelenPollitt1
Launching a redesign or migration? The staging environment tests in this guide will catch SEO issues before they cost you rankings. The post How To Stress-Test A Staging Environment To Surface Risks Pre-Launch – Ask An SEO appeared first on Search Engine Journal.
LLM Guidance Doesn’t Transfer The Way SEO Guidance Did via @sejournal, @DuaneForrester
The shared standards that once made one engine's guidance apply to all of them never got built between LLM providers. Optimization is no longer portable. The post LLM Guidance Doesn’t Transfer The Way SEO Guidance Did appeared first on Search Engine Journal.
Google Begins Rolling Out May 2026 Core Update via @sejournal, @MattGSouthern
Google began rolling out the May 2026 core update, the second broad core update this year. It may take up to two weeks to complete. The post Google Begins Rolling Out May 2026 Core Update appeared first on Search Engine Journal.
Campaign Best Places to Work 2019-26: the ever-present agencies
Five adland workplaces have consistently made Campaign's Best Places to Work list.
Tesco makes cooking accessible in C4 diversity award film
BBH London created the campaign.
Philips picks AMV BBDO to handle creative account for beauty products
Remit covers the brand's haircare and hair removal devices.
Omnicom hit by 43% vote against John Wren’s $70m pay deal
Majority of shareholders backed new pay policy for CEO.
Channel 4 ad revenues decline 2% despite digital growth
Annual report released in same week as BBC Panorama reveals rape allegations from cast members of Married at First Sight UK.
Google’s UK agency lead for WPP Jo Baker departs
She leaves the tech giant after 15 years.